Msg#: 4271277 posted 12:45 am on Feb 24, 2011 (gmt 0)
I'm not sure if this is the right place to post this question or not, so please let me know if it should go elsewhere. We have a client with an established ecom site. It is being upgraded from legacy asp to .NET, so file extensions and url's will change at the very least from product.asp to product.aspx. What is the best way to handle? find all current indexed url's and do 301 redirects to the new url?
Msg#: 4271277 posted 9:45 pm on Feb 24, 2011 (gmt 0)
There is a lot to consider here. If they have pages ranked in the search engines or other websites link to them, affiliates, there can be a serious impact (loss of traffic/sales/ etc..)
I would really ask if it needs to be upgraded first. If so, tread lightly. I am sure it is more than just renaming file extensions for the most part. If there is a shopping cart in place, it may need to be replaced.
Msg#: 4271277 posted 5:38 pm on Feb 28, 2011 (gmt 0)
To be honest unless you have a ready made list from analytics etc I'd go with gut feel - home / category / product pages of course should be pretty frequent landing pages both from SERPS and external links.