Msg#: 4652621 posted 3:00 pm on Mar 10, 2014 (gmt 0)
You can specify the service area when you set up the account in the search engines. You can also indicate that the business visits their clients as a service business and that clients do not visit their business location.
One thing to think of with a statewide business, if they have competitors with a physical location in certain cities, those competitors will most likely get higher rankings in the local 7 pack listings for those cities.
Msg#: 4652621 posted 2:02 am on Mar 12, 2014 (gmt 0)
Quite contingent upon the niche and competition, but often times it's best to establish regions within the state and have a location for each region. You can use counties or simpley Northern region, South Western region, Eastern region, etc.