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Lazy SEO Guide to Link Building martinibuster
What is your advice to the Lazy SEO who wants to build links but doesn't have time for link building? The morning might be a tough time for link building. Devote a half hour a day, after lunch? Best strategy for minimal effort link building Which kind of link building strategy would you recommend for a low effort link building campaign? What do you advise for the lazy SEO who just can't get around to building links but actually wants to build links?
Low hanging fruit This is the first stop for many link building campaigns. It's the logical starting place for a Lazy SEO Link Building Strategy. Wake up under a tree, reach for a fruit, then go back to sleep, right? Directories Does it get any lazier than this? DMOZ, Yahoo, BOTW.ORG. Stop. You might pull a finger muscle. Take a nap. Move on to next targets when you wake. Niche lists Blog directories, top resources lists, lists of useful sites. Stop. Have lunch. Take another nap. Wake up. Call it a day.
Connections call all your friends who have sites. Ask for a link. Write of course the obvious, spend a day writing (find something that went viral and redo it at the least). Trusted Related Blogs comment on related blogs mack
Create something scrape-worthy with your links embeded. Press releases If a site has suitably high traffic create a "link to us" page. When you add an outbound link send the site owner an email. Try not to make it look like a 90's link request. I now ask for a reference to my site as opposed to a link. Tiggerito
Fixing links to your site that 404 buckworks
Set up some ordinary ad campaigns to drive traffic from PPC, banner ads, etc.. As people start seeing your content, once in a while someone will link to it without being asked. martinibuster
Oh buckworks, that's a good one to play around with. Bloggers looking for other bloggers to link to will find your site that way. Even better if the landing page is a list of the top blogs. Bait. :P
good one to play around with FWIW: In my experience and with my kind of sites it would take ten or twenty thousand visitors to score a free, do-follow organic link "from the wild". So, it's not worth running ads at a loss, but running some campaigns at break-even to drive traffic can augment other link-building efforts.