| 12:05 pm on Oct 31, 2011 (gmt 0)|
Others will likely disagree, but I'm a big fan of the idea that to rank for a term, you need to have the content on the site. Generally, write a page for the search phrase you're trying to rank on.
Your approach conversely, seems to be getting keyword rich anchor text pointing at your site. Not what I would do.
It seems you can't publish large amounts of content on your site. So what about starting a discrete blog on a seperate domain. Put your keywords in some sort of priority order and start publishing articles for those keywords.
For link development, there's lots of low hanging fruit for a baseline plus there's additional places you can get blog-only backlinks (i.e. botw has a blog only directory if I recall).
| 12:08 pm on Oct 31, 2011 (gmt 0)|
Thanks for your reply. One thing that I just started was a content strategy for the blog. We do have one, but it's not really maintained very well. What I might do is start up a 'daily' blog and optimise for one long tail per day. Do you think that's a good idea?
| 12:11 pm on Oct 31, 2011 (gmt 0)|
Yes. Blogs can be handy for testing stuff, finding keywords, lots of things.
I've found one or two goldmine longtail phrases just by publishing blog posts/articles on fairly random stuff.
| 12:53 pm on Oct 31, 2011 (gmt 0)|
I've gathered a lot of the long tails I'm working with from Ad Words. I think it's far better to gain long tails from actual searches to your site / page rather than from a tool such as wordtracker.
Have decided to go down the WP theme root to see what can be explored there. Very interesting testing all these different LT techniques.
| 8:42 pm on Oct 31, 2011 (gmt 0)|
wp theme root?
| 8:50 pm on Oct 31, 2011 (gmt 0)|
wp theme route (pronounce 'root' :) ).