homepage Welcome to WebmasterWorld Guest from 23.23.8.131
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Pubcon Platinum Sponsor 2014
Home / Forums Index / Marketing and Biz Dev / Link Development
Forum Library, Charter, Moderators: martinibuster

Link Development Forum

    
How can I find relevant links?
tomlivi



 
Msg#: 4289663 posted 6:11 pm on Mar 30, 2011 (gmt 0)

Im in need of building some real quality relevant links. Does anyone have any ideas on how to do this?

 

Pjman



 
Msg#: 4289663 posted 12:39 am on Mar 31, 2011 (gmt 0)

A good way is to look at your competitors links and then approach those sites for links. There tons of tools to find their strongest links.

Contact them with an email of value. I nice paragraph can easily get it done for you. You might get a 10-15% success rate.

piatkow

WebmasterWorld Senior Member piatkow us a WebmasterWorld Top Contributor of All Time 5+ Year Member



 
Msg#: 4289663 posted 8:48 am on Apr 1, 2011 (gmt 0)

This is a matter of subject matter expertise to identify the relevance and value of other sites. If you know your subject then you shouldn't need to ask the question. If you are building a site for somebody else then you need to work with an SME in the organisation to identify the key authority sites.

Planet13

WebmasterWorld Senior Member planet13 us a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



 
Msg#: 4289663 posted 7:00 pm on Apr 4, 2011 (gmt 0)

Im in need of building some real quality relevant links. Does anyone have any ideas on how to do this?


There are a couple of software-based SEO packages out there which will help you to find out who is linking to your competitors. You might try asking if they will link to you, too.

There are many good tips by people in the Library section of this forum.

BenFox



 
Msg#: 4289663 posted 4:13 pm on Apr 5, 2011 (gmt 0)

You can do what Planet13 recommends yourself if you've got the right tools.

In this case the right tools are an itemised list of domains linking to your major competitors and a pivot table.

Use the pivot table to find which sites link to more than 3 of your top 20 competitors and voila - an instant list of potential leads.

Planet13

WebmasterWorld Senior Member planet13 us a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



 
Msg#: 4289663 posted 6:30 am on Apr 6, 2011 (gmt 0)

In this case the right tools are an itemised list of domains linking to your major competitors and a pivot table.


Great. Now I am going to have to learn what a pivot table is and how to use it.

Right now, I just contact EVERY one.

tangor

WebmasterWorld Senior Member tangor us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 4289663 posted 6:51 am on Apr 6, 2011 (gmt 0)

In data processing, a pivot table is a data summarization tool found in data visualization programs such as spreadsheets (for example, in Microsoft Excel, OpenOffice.org Calc and Lotus 1-2-3) or business intelligence software. Among other functions, pivot-table tools can automatically sort, count, total or give the average of the data stored in one table or spreadsheet. It displays the results in a second table (called a "pivot table") showing the summarized data. Pivot tables are also useful for quickly creating unweighted cross tabulations. The user sets up and changes the summary's structure by dragging and dropping fields graphically. This "rotation" or pivoting of the summary table gives the concept its name. The term pivot table is a generic phrase used by multiple vendors. However, Microsoft Corporation has trademarked the specific form PivotTable.[1][2]

Pivot tables can be seen as a simplification of the more complete and complex OLAP concepts.

From Wikipedia

In short it is what has been suggested... look at the competitors, look at their links, then find the "pivot" where links to links cross (sum or average). Go for those first.

Which means you'll send an email requesting a link. But make sure that each request is UNIQUE and HEARTFELT (ie. not CANNED) and provides sufficient reason and readability to the recipient to expend their time to look at your website and decide if they want to link to your site. THAT is the hard part. Also pick and chose who you send those requests...make sure you are not entering a bad neighborhood.

martinibuster

WebmasterWorld Administrator martinibuster us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



 
Msg#: 4289663 posted 5:41 pm on Apr 6, 2011 (gmt 0)

Reviewing competitors is just a start. Many competitors can be just as lost as you are or worse. It's best if you can pick up an idea or direction.

Once you cherry picked what can be duplicated you are back where you started. So best to step up your game and ask yourself, what are alternative search queries, niches, and approaches? Think of DMOZ topic taxonomy, how topics are ordered. Click through websites, see who they think are resources. The idea is to find alternative niches that haven't been mined. I have rarely found a niche, either for clients or myself, that didn't have more.

CainIV

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4289663 posted 4:56 am on Apr 11, 2011 (gmt 0)

Assess resources and assets of the website you are building to. What does it offer inherently that is high quality and worth talking about? What can be built up, or on, to enhance perceived value?

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Marketing and Biz Dev / Link Development
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved