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what is the difference between Article and Press Release
who can tell me?

Msg#: 4014680 posted 2:48 am on Oct 28, 2009 (gmt 0)

What is the difference between article and press release? When I login on one press release submitting site, I found that some press seems like article but noet news.



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Msg#: 4014680 posted 11:30 am on Oct 28, 2009 (gmt 0)

From a long time spent working with print magazines:
Article: intended to be used "as is"
Press release: intended to be used as input to editorial content.

Lazy editors use press releases "as is" and PR guys often try to write the editorial in the press release so there is a lot of blurring.


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Msg#: 4014680 posted 3:32 pm on Oct 28, 2009 (gmt 0)

An article is written to be informative about a specific topic and a press release is more of an announcement for a person or business.


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Msg#: 4014680 posted 8:08 pm on Oct 28, 2009 (gmt 0)

Unfortunately SEOs have blurred the lines... I believe SEOs have gotten tired of waiting of sites like EzineArticles to approve their articles so that they can then be republished on other sites, so they started spamming press release sites with actual articles to get faster results.

But as BrickMarketing said, Press Releases were originally meant for newsworthy announcements about a company.

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