Msg#: 3596416 posted 4:23 pm on Mar 10, 2008 (gmt 0)
Most people recommend that when acquiring links one should vary the anchor text a lot. But, it that really natural? For example, if a site sells "widgets", is it natural to have links with many different modifiers like, unique, pretty, cheap, affordable, trendy, modern, fun, red, blue, etc.
There must be a point when it becomes unnatural, and could potentially hurt you. What do you think?
Msg#: 3596416 posted 4:32 am on Mar 11, 2008 (gmt 0)
It's more detrimental to have the same anchor text multiple times than it is to different anchor text. You could use 3 and 4 word terms in your anchor text to try to help rank for many terms.
For example, the term 'long red widgets sale' will help rank for the following terms:
long red widgets sale long red widgets red widgets red widgets sale widgets sale
By combining primary keywords in your anchor text (have a few that just say 'red widgets') with more long tail terms you will get a good variation of keywords while still ranking well for your primary keywords without looking overly spammy.