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Is linking back to a page that links to us bad for the search engines?
reprocial links? is that bad?

 5:31 pm on Feb 21, 2008 (gmt 0)

Hi guys.

We have a page that have started to get good attention from other blogs and magazines and such. We are getting great links to us.

I wanted to write in our own blog about that - you know - show off a bit (it might also help finding investors of course).

But will that make those inbound links less worthy in search engines? Will it be seen as a "reprocial" link?

I wonder whether we will hurt our rankings, and it might be better to just let it be.




 7:06 pm on Feb 21, 2008 (gmt 0)

Don't worry about the link being reciprocal. Reciprocal links occur naturally (such as in the instance you noted in your post).

You do want to avoid obtaining reciprocal links too quickly and you want to avoid a high volume of reciprocal links that are irrelevant. Some irrelevant links won't hurt you just make sure you don't get a large number of them over a short period of time.


 7:37 pm on Feb 21, 2008 (gmt 0)

Thanks - that's cool. I read some more, and found out about the nofollow thing. Should I use that in the back links? Or like you say, maybe it's okay to do normal links?


 8:00 pm on Feb 21, 2008 (gmt 0)

you dont need to use nofollow if the link is relevant.


 4:19 am on Feb 22, 2008 (gmt 0)

Forget about the search engines in this case.
Do what you would do naturally to promote yourself or business.


 5:50 am on Feb 22, 2008 (gmt 0)

You will have no problems doing what you mentioned. The only time you'd encounter issues is if the majority of your links were reciprocal or you built them up rapidly, as mentioned previously.

On a related note, in most cases you'll benefit by ignoring the search engines when it comes to linking. Do what seems natural (even if it includes reciprocals or buying links even if they have no follow) and you will be fine.


 10:59 am on Feb 24, 2008 (gmt 0)

Forget about the search engines in this case.
Do what you would do naturally to promote yourself or business.

Hi Mertero,

Try Deeper Linking. If it is the specific link, then use nofollow.

But, as per my experience, I'd sugget you the same thing that Minnapple said. Do it naturally, you are the authority now.


 3:18 pm on Feb 24, 2008 (gmt 0)

THanks guys. I guess I'll go along with the links without the *no follow*.



 12:24 pm on Feb 25, 2008 (gmt 0)

If you can honestly say whatever you're doing doesn't have anything to do with improving search results, chances are you have nothing to worry about, even when you're using iffy-tactics like hidden text.


 12:38 pm on Feb 25, 2008 (gmt 0)


Quite the opposite... I want my doings not to *hurt* my search results, but I have no intention to improve it. I just want to have a "press-mentions' page - more aimed for investors and such.

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