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Posting links to directories - is it really worth?
carpediem

5+ Year Member



 
Msg#: 3464675 posted 3:39 pm on Sep 29, 2007 (gmt 0)

Hello,

I was wondering if it is really worth in the long run submitting my links to various free directories on the net (only one-way links)?

What are your experiences? How many links per day should I go with?

or should I just forget about submitting to directories?

Thanks in advance.

 

carpediem

5+ Year Member



 
Msg#: 3464675 posted 4:02 pm on Sep 29, 2007 (gmt 0)

I guess the best thing is to post to niche directories, huh?

martinibuster

WebmasterWorld Administrator martinibuster us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



 
Msg#: 3464675 posted 4:23 pm on Sep 29, 2007 (gmt 0)

Aside from three or four major reputatable directories (yahoo, botw, DMOZ and possibly Business.com), forget about submitting to directories. It doesn't work for a variety of reasons. Not worth it. I think we discussed this last week.

snowbirdcity

5+ Year Member



 
Msg#: 3464675 posted 7:53 pm on Sep 29, 2007 (gmt 0)

As long as the Search Engines determine your site popularity (and rank in the SERPS) by the number of links to your Website, submitting links to directories is part of a well balanced SEO strategy.

Maxnpaddy



 
Msg#: 3464675 posted 8:26 pm on Sep 29, 2007 (gmt 0)

Yahoo, dmoz and Business.com are all general - singing and dancing things, all with major reasons to avoid.

1. Too expensive (dmoz is free though)

2. 99% of traffic delivered from these will be untargeted. And the remaining 1% is so small it will never convert for the fee you just paid. Eg: Yell and Thomson are built for branding - NOT clickthrough, and the paper versions transfer that thought process onto the web, and thus we have failure of clickthrough. People see branded directories and assume it's a sure money maker, it's not as copycats will always fail.

3. The websites that list with these directories,- are simply checking their listing/s they just bought or obtained, and not interested in 'searching' - just making sure their listing is still visible. My belief is the mass general directory industry is on it's way out, as the only ones starting up new directories either want to make a fast buck, and then promptly disappear from the face of the earth with my money - or companies with a much larger picture in mind.

I will say this though, directories may have a 'branding' service to offer, if they (get the idea right) but expecting 1000's of clicks from these is a big mistake, and in most cases is an expensive one.

Most directories are way to expensive, and even more costly than search engines, which they compete with and is another mistake they make.

I recently asked for my details to be removed from several directories because of the hassle they caused me. Says it all really.

[edited by: Maxnpaddy at 8:55 pm (utc) on Sep. 29, 2007]

martinibuster

WebmasterWorld Administrator martinibuster us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



 
Msg#: 3464675 posted 6:00 pm on Sep 30, 2007 (gmt 0)

submitting links to directories is part of a well balanced SEO strategy.

Yah, like four years ago. It's 2007, they don't work anymore.

Too expensive...

Keeps the riff-raff out and the quality higher. Having a site listed in Yahoo is a sign of quality because a site has to pass their review process.

GoldHat

5+ Year Member



 
Msg#: 3464675 posted 6:06 pm on Oct 5, 2007 (gmt 0)

Yah, like four years ago. It's 2007, they don't work anymore.

you are very wrong about this, however i dont recommand free spammy directories, i have been able to improve my client rankings from the top 20 to the top 5 and even top 3 for keywords as hard as "online casinos" and "free games" by just submitting my clients websites to about 50 paid directories and using their targeted keywords as anchor text.

directories still works and should be included in a balanced Link building strategy, i have tested directories with more than 50 websites and everytime, i see dramatic improvement in rankings just 5 to 8 weeks after submitting with the right anchor text, however i never submit to free directories, i have my own list of quality paid directories.

my guess is that you never experimented the effect of getting a good number of links from paid directories.

peace.

martinibuster

WebmasterWorld Administrator martinibuster us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



 
Msg#: 3464675 posted 7:32 pm on Oct 5, 2007 (gmt 0)

i have been able to improve my client rankings... to the top 5 and even top 3 for keywords as hard as "online casinos... by just submitting my clients websites to about 50 paid directories"

What can I say?

wheel

WebmasterWorld Senior Member wheel us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 3464675 posted 7:58 pm on Oct 5, 2007 (gmt 0)

>>>What can I say?
Maybe not. But it prompted me to Google online casinos to see just *how* ridiculous that was. As a result I found a couple of places I could be grapping links from. So this thread wasn't a complete waste of electrons :).

Moral of the story; looking at other industries like casinos and finance are a good place to sometimes find backlinks because they're so competitive and tough to get links for. Thanks MartiniBuster!

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