Msg#: 3185155 posted 11:42 am on Dec 12, 2006 (gmt 0)
Wikipedia has a good description of backlinks. It's any link TO your site. The current thinking is that the SE's gather and analyze the backlinks that you have to determine if others find value in your site. There are good backlinks that come from related content sites. There are also backlinks that can hurt you. Those from link farms and unrelated sites count against you.
Why might your site show a toolbar PageRank without backlinks? There are many factors that count, backlinks are only part of the equation.
Msg#: 3185155 posted 2:41 pm on Dec 20, 2006 (gmt 0)
Backlink is a vote to your site. Your site must have good content, sometimes due to good content as well site picks Page Rank. But in such cases there are chances that your site may loose PR in long run.
Msg#: 3185155 posted 3:24 pm on Dec 20, 2006 (gmt 0)
There are also backlinks that can hurt you. Those from link farms and unrelated sites count against you.
Not to sure about this one, I was thinking that these links are found and just "not count" towards a website ranking factor. However who YOU link to does have implications and can hurt / help your website.
Msg#: 3185155 posted 10:06 pm on Dec 21, 2006 (gmt 0)
Type "10 steps to getting links to your site" in google there is an article in microsoft by Craig Fifield, which explains what is Link building and what are the effective ways of link building for search engines
Msg#: 3185155 posted 10:27 pm on Dec 21, 2006 (gmt 0)
"There are also backlinks that can hurt you. Those from link farms and unrelated sites count against you."
I doubt if any links can hurt. At most, they get disregarded. However, you really do want to be associated with the top sites in your content niche, if possible (good neighborhoods). Association with link farms and other schemes (bad neighborhoods) can mean a lot worse than disregarded links.
Msg#: 3185155 posted 1:54 am on Dec 23, 2006 (gmt 0)
...also re: how come my page rank on my google toolbar is nearly half but I don't have any backlink when I click the button (in the toolbar)?
.....I discovered (through the kind contributors here at WebmasterWorld - that a link: search doesn't show all the links.
Other techniques I've found for finding who links to you are checking alexa.com (not so reliable, but gives some info), and also searching on google for variants on your company and domain name ie "www.yourdomain.com" search on google shows search results where this string is present on the page where if you remove the quotes google just takes you to the site. Hope that helps some...