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Forum: Google AdWords
Displaying Topics 1 - 40 (362 total) Sorted by: Date-Last-Post, Direction: reverse
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1: new post   Google Extends Local Inventory AdWords To UK, France, Germany, Japan and Australia
Google is rolling out local inventory AdWords to more countries.
Sept 24, 2014
2: new post   Google May Show Ad Extensions On Mobiles Instead of Second Line of Ad Text
"Starting on October 15, 2014, your ad extensions may show instead of the second line of ad text (description line 2) on your mobile search ads."
Sept 11, 2014
3: new post   Google AdWords Rolls Out Callout Extensions Allowing Additional Text In Search Ads
"Callouts show valuable information to potential customers before they click your ad; while also being a factor in Ad Rank."
Sept 4, 2014
4: new post   Google AdWords Going Close Variant Keyword Matching: Exact Match No Longer Possible
Google is shutting off the opt out option of close variant keyword matching. This means your exact match keywords will no longer be possible.
Aug 18, 2014
5: new post   Google AdWords Rolls Out Dynamic Sitelinks
"Today, we're introducing dynamic sitelinks: automatically generated sitelinks that appear below your ad text, connecting potential customers to relevant pages on your website more easily."
July 25, 2014
6: new post   Google AdWords "Innovations" 2014
For AdWords users or prospects, Google has made a number of announcements to make advertising with AdWords easier for all.
Apr 23, 2014
7: new post   Google AdWords Releases +Post Ads, And Tests Hangouts on Air
Google AdWords now adds Google+ post ads, and is testing promoted Hangouts on Air.
Apr 16, 2014
8: new post   Google Brings "Not Provided" to AdWords
"... we are extending our efforts to keep search secure by removing the query from the referer on ad clicks originating from SSL searches on Google.com."[br][br]"Advertisers will continue to have access to useful data to optimize and improve their campaigns and landing pages."
Apr 10, 2014
9: new post   Google AdWords With a Consistent New Look and Navigation
Google announces a new look and navigation to AdWords.
Jan 21, 2014
10: new post   Google Testing AdWords With Bright Orange/Yellow "Ad" Logo
Google is testing a new AdWords format which appears to have a bright yellow, or is it orange-ish, "ad" logo.
Dec 5, 2013
11: new post   Google AdWords Refreshes "Opportunities" Tab
We've added several new opportunity types and made each easier to understand.
Nov 14, 2013
12: new post   Google AdWords Releases Search Network With Display Select
"Search Network with Display Select uses improved signals and methods of predicting when and where your ads are likely to perform best, and sets a higher bar for when to show them."
Nov 5, 2013
13: new post   AdWords Now Showing More Relevant Ad Extensions and Formats
Previously, Ad Rank was calculated using your max CPC bid and your Quality Score. With this update, Ad Rank will also take into account a third component: the expected impact from your ad extensions and formats.
Oct 23, 2013
14: new post   Google Web Designer Tool (beta) Launched, For HTML5 Ads
"... the public beta of Google Web Designer, a new professional-quality design tool that makes HTML5 creative accessible to everyone from the designer to the dabbler."
Oct 2, 2013
15: new post   Google AdWords Certification Program is Changing
"Google will begin replacing the Google Certification Program with a new and improved experience for agencies and online marketing professionals, Google Partners."
Sept 26, 2013
16: new post   Google Launches "Ready Creatives" For Display Ads
"Ready Creatives consists of two powerful tools: Ready Image Ads and Ready Ad Gallery."
Sept 25, 2013
17: new post   Google AdWords Now Allows Click Conversion Monitoring Up To 90-Days
"...the capability to customize your conversion counting window from 7 to 90 days after a click."
Sept 24, 2013
18: new post   New Google AdWords Editor Supports Upgraded Sitelinks
Version 10.2 AdWords Editor now supports upgraded sitelinks.
Aug 15, 2013
19: new post   Google AdWords Rolls Out Ad Metrics Comparison Over Time
"Over the next few days, we're rolling out a feature that makes it much easier compare metrics across different time periods by putting the data right in your AdWords tables."
Aug 8, 2013
20: new post   Google AdWords Enhanced Campaigns: Reports of Better and Worse Performance
How are your ads performing under the new enhanced campaigns? Some are reporting better performance and others considerably worse.
July 30, 2013
21: new post   Google's New AdWords Bid Adjustment Reporting In Google Analytics
"...we're introducing bid adjustment reporting in Google Analytics, allowing you to analyze performance for each of your bid adjustments across devices, locations, and time of day."
July 25, 2013
22: new post   Google Launches Automatic Creation of Inventory-Aware Campaigns For Merchant Center Feeds
"With this new feature, we wanted to deliver a simple solution for this complex problem, to help you go faster, with smarter tools that streamline your workflow."
June 21, 2013
23: new post   Google Announces New Image Extensions (Beta) To Search Ads
"You can choose the images that you want displayed with your search ads and send them to us for review."
June 6, 2013
24: new post   Google To Retire AdWords Spreadsheet Edit Feature May 30
"... we are sunsetting spreadsheet edit on May 30."
May 2, 2013
25: new post   Google AdWords: The Value of Negative Keywords
WebmasterWorld Members discuss the benefits of negative keywords, and on Quality Scores.
Mar 25, 2013
26: new post   EBay Study Questions Advertising On Google
"Incremental revenue from paid search was far smaller than expected because existing customers would have come to eBay regardless, whether directly or through other marketing channels," said an eBay representative.
Mar 13, 2013
27: new post   Google AdWords Scripts Gets New Features, Including Reports and Negative Keywords
Google has added new features for AdWords scripts, including negative keywords, IDs, new reports, increases limits, etc.
Mar 13, 2013
28: new post   Google AdWords Editor 10.0 Launched With Enhanced Campaigns Management
The next time you launch AdWords Editor, you'll see a prompt to upgrade to version 10.0.
Feb 28, 2013
29: new post   Google Upgrades AdWords For Improved Mobile Performance
Today we're upgrading AdWords, by rolling out enhanced campaigns. This is a first step to help you more simply and smartly manage your ad campaigns in today's multi-device world.
Feb 6, 2013
30: new post   Known bug: AdWords Conversions Not Importing From Google Analytics
According to reports, Google have confirmed this is a known bug with no date given for a 'fix.'
Jan 17, 2013
31: new post   How To Avoid Data Loss When Upgrading AdWords Editor
WebmasterWorld Members discuss solutions to avoid data loss when upgrading Google's AdWords Editor.
Nov 15, 2012
32: new post   Google Makes Changes To AdWords Enhanced CPC and Conversion Optimizer
To help you get better performance with AdWords, we'll be linking these options more closely together in a series of changes that we plan to roll out during the week of November 12th, 2012.
Oct 25, 2012
33: new post   Google AdWords Unique Sitelinks Policy To Be Proactively Enforced
As your ads are being served, our systems will verify that your sitelinks meet the policy standards. Sitelinks that don't meet the standards will be restricted from appearing.
Sept 25, 2012
34: new post   Can Google AdWords Reps Build a Better Campaign?
WebmasterWorld Members discuss the idea of Google employees building AdWords campaigns. Can they really do better?
Aug 3, 2012
35: new post   Google Changes Ad Click Referrer
We're making this change because we're trying to improve the experience of clicking on an ad for our users. For historical reasons, Google currently uses two redirects on two different domains for many of the ads on our site. We are streamlining our infrastructure to remove one of these redirects, which brings users to ad landing pages faster, leading to a better user experience for our users and a better return on ad clicks for our advertisers.
July 1, 2012
36: new post   New Look Google AdWords Rolling Out
Over the next several days, we'll begin rolling out the new design to all AdWords accounts.[br][br]The new look simplifies the interface with newly designed menus, tabs, navigation, and buttons so that the important things, such as your data, stand out. The latest web technologies have been used to make the interface more visually appealing and zippy, while keeping the features where you are accustomed to finding them.
June 21, 2012
37: new post   Google Changes AdWords Ad Rotation From 30 to 90-Days, With Opt-Out
First, we'll expand the even rotation period from 30 days to 90 days to give you a longer window for testing new ads. Second, if you still wish to have your ads rotate evenly indefinitely, we're going to offer an opt-out of this change.
June 12, 2012
38: new post   Google AdWords New Auction Insights Report
With the Auction insights report, you can compare your performance with other advertisers who compete in the same set of auctions as you do.
May 25, 2012
39: new post   Google Changes AdWords Ad Rotation To 30-Day Period
Starting next week, the 'rotate' setting for ad rotation will change. Instead of rotating creatives for an indefinite period of time, this setting will only rotate for a period of 30 days.[br][br]After that, the setting will then optimize to show the ads expected to generate the most clicks. [br][br]Every time a creative is enabled or edited, the ads in that ad group will rotate more evenly for a new period of 30 days.
May 1, 2012
40: new post   Google Launches AdWords For Video
With Google AdWords for video, you only pay when someone chooses to watch your ad, and you can create and manage video campaigns from the same platform as your search and display ads.
Apr 23, 2012
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