|Forum: Google AdWords|
|Displaying Topics 1 - 40 (349 total) Sorted by: Date-Last-Post, Direction: reverse|
|1:|| Google Web Designer Tool (beta) Launched, For HTML5 Ads|
"... the public beta of Google Web Designer, a new professional-quality design tool that makes HTML5 creative accessible to everyone from the designer to the dabbler."
|Oct 2, 2013|
|2:|| Google AdWords Certification Program is Changing|
"Google will begin replacing the Google Certification Program with a new and improved experience for agencies and online marketing professionals, Google Partners."
|Sept 26, 2013|
|3:|| Google Launches "Ready Creatives" For Display Ads|
"Ready Creatives consists of two powerful tools: Ready Image Ads and Ready Ad Gallery."
|Sept 25, 2013|
|4:|| Google AdWords Now Allows Click Conversion Monitoring Up To 90-Days|
"...the capability to customize your conversion counting window from 7 to 90 days after a click."
|Sept 24, 2013|
|5:|| New Google AdWords Editor Supports Upgraded Sitelinks|
Version 10.2 AdWords Editor now supports upgraded sitelinks.
|Aug 15, 2013|
|6:|| Google AdWords Rolls Out Ad Metrics Comparison Over Time|
"Over the next few days, we're rolling out a feature that makes it much easier compare metrics across different time periods by putting the data right in your AdWords tables."
|Aug 8, 2013|
|7:|| Google AdWords Enhanced Campaigns: Reports of Better and Worse Performance|
How are your ads performing under the new enhanced campaigns? Some are reporting better performance and others considerably worse.
|July 30, 2013|
|8:|| Google's New AdWords Bid Adjustment Reporting In Google Analytics|
"...we're introducing bid adjustment reporting in Google Analytics, allowing you to analyze performance for each of your bid adjustments across devices, locations, and time of day."
|July 25, 2013|
|9:|| Google Launches Automatic Creation of Inventory-Aware Campaigns For Merchant Center Feeds|
"With this new feature, we wanted to deliver a simple solution for this complex problem, to help you go faster, with smarter tools that streamline your workflow."
|June 21, 2013|
|10:|| Google Announces New Image Extensions (Beta) To Search Ads|
"You can choose the images that you want displayed with your search ads and send them to us for review."
|June 6, 2013|
|11:|| Google To Retire AdWords Spreadsheet Edit Feature May 30|
"... we are sunsetting spreadsheet edit on May 30."
|May 2, 2013|
|12:|| Google AdWords: The Value of Negative Keywords|
WebmasterWorld Members discuss the benefits of negative keywords, and on Quality Scores.
|Mar 25, 2013|
|13:|| EBay Study Questions Advertising On Google|
"Incremental revenue from paid search was far smaller than expected because existing customers would have come to eBay regardless, whether directly or through other marketing channels," said an eBay representative.
|Mar 13, 2013|
|14:|| Google AdWords Scripts Gets New Features, Including Reports and Negative Keywords|
Google has added new features for AdWords scripts, including negative keywords, IDs, new reports, increases limits, etc.
|Mar 13, 2013|
|15:|| Google AdWords Editor 10.0 Launched With Enhanced Campaigns Management|
The next time you launch AdWords Editor, you'll see a prompt to upgrade to version 10.0.
|Feb 28, 2013|
|16:|| Google Upgrades AdWords For Improved Mobile Performance|
Today we're upgrading AdWords, by rolling out enhanced campaigns. This is a first step to help you more simply and smartly manage your ad campaigns in today's multi-device world.
|Feb 6, 2013|
|17:|| Known bug: AdWords Conversions Not Importing From Google Analytics|
According to reports, Google have confirmed this is a known bug with no date given for a 'fix.'
|Jan 17, 2013|
|18:|| How To Avoid Data Loss When Upgrading AdWords Editor|
WebmasterWorld Members discuss solutions to avoid data loss when upgrading Google's AdWords Editor.
|Nov 15, 2012|
|19:|| Google Makes Changes To AdWords Enhanced CPC and Conversion Optimizer|
To help you get better performance with AdWords, we'll be linking these options more closely together in a series of changes that we plan to roll out during the week of November 12th, 2012.
|Oct 25, 2012|
|20:|| Google AdWords Unique Sitelinks Policy To Be Proactively Enforced|
As your ads are being served, our systems will verify that your sitelinks meet the policy standards. Sitelinks that don't meet the standards will be restricted from appearing.
|Sept 25, 2012|
|21:|| Can Google AdWords Reps Build a Better Campaign?|
WebmasterWorld Members discuss the idea of Google employees building AdWords campaigns. Can they really do better?
|Aug 3, 2012|
|22:|| Google Changes Ad Click Referrer|
We're making this change because we're trying to improve the experience of clicking on an ad for our users. For historical reasons, Google currently uses two redirects on two different domains for many of the ads on our site. We are streamlining our infrastructure to remove one of these redirects, which brings users to ad landing pages faster, leading to a better user experience for our users and a better return on ad clicks for our advertisers.
|July 1, 2012|
|23:|| New Look Google AdWords Rolling Out|
Over the next several days, we'll begin rolling out the new design to all AdWords accounts.[br][br]The new look simplifies the interface with newly designed menus, tabs, navigation, and buttons so that the important things, such as your data, stand out. The latest web technologies have been used to make the interface more visually appealing and zippy, while keeping the features where you are accustomed to finding them.
|June 21, 2012|
|24:|| Google Changes AdWords Ad Rotation From 30 to 90-Days, With Opt-Out|
First, we'll expand the even rotation period from 30 days to 90 days to give you a longer window for testing new ads. Second, if you still wish to have your ads rotate evenly indefinitely, we're going to offer an opt-out of this change.
|June 12, 2012|
|25:|| Google AdWords New Auction Insights Report|
With the Auction insights report, you can compare your performance with other advertisers who compete in the same set of auctions as you do.
|May 25, 2012|
|26:|| Google Changes AdWords Ad Rotation To 30-Day Period|
Starting next week, the 'rotate' setting for ad rotation will change. Instead of rotating creatives for an indefinite period of time, this setting will only rotate for a period of 30 days.[br][br]After that, the setting will then optimize to show the ads expected to generate the most clicks. [br][br]Every time a creative is enabled or edited, the ads in that ad group will rotate more evenly for a new period of 30 days.
|May 1, 2012|
|27:|| Google Launches AdWords For Video|
With Google AdWords for video, you only pay when someone chooses to watch your ad, and you can create and manage video campaigns from the same platform as your search and display ads.
|Apr 23, 2012|
|28:|| Google Adwords Changes Phrase and Exact Match To Match Close Variants|
Starting in mid-May, phrase and exact match keywords will match close variants, including misspellings, singular/plural forms, stemmings, accents and abbreviations. Based on our research and testing, we believe these changes will be broadly beneficial for users and advertisers.
|Apr 18, 2012|
|29:|| Google AdWords Now Has Better Local Targeting Including US Zip Code |
"To help you organize your local ad campaigns this spring, we're introducing three new features in AdWords to help you create ads that are more relevant to local customers."
|Apr 6, 2012|
|30:|| Google Display Campaign Organizer Rolled Out To All|
With greater adoption and a significantly improved engine, we're excited to announce that Display Campaign Optimizer is exiting "beta" and available to all advertisers through AdWords.
|Apr 5, 2012|
|31:|| Google Seeking Better Ways to Measure Ad Performance|
Google reveals how it's working on new and better ways to measure ad performance.
|Mar 21, 2012|
|32:|| Google Banned 800,000 Advertisers For Malware, Scams, and Counterfeit Goods and Services|
The numbers show we're having success. In 2011, advertisers submitted billions of ads to Google, and of those, we disabled more than 130 million ads.
|Mar 15, 2012|
|33:|| Google AdWords: Why Get Bid-to-Call Calls When The Ad Group is Off|
WebmasterWorld Member reports receiving bid-to-call calls, even after the ad group is turned off. Is this some kind of bug, spam, or fraud?
|Feb 9, 2012|
|34:|| AdWords Tips For AdSense|
What was a simple question went into some detail on how AdWords gets the best out of AdSense. It indicates how AdSense publishers might get more out of program.
|Nov 28, 2011|
|35:|| New Google AdWords Location Targeting|
To provide an even better experience for our advertisers, we've connected the location targeting feature within AdWords to Google Maps. This will allow us to provide more information about locations, make relevant location suggestions, and improve the level of accuracy of our location targeting. We think these changes will make location targeting an even more useful tool for improving your campaign results.[br][br]Today we're announcing the first of these changes: a makeover to the location targeting interface within AdWords. The new Location Targeting Tool will make it easier to discover and obtain more detail on potential target locations.
|Oct 31, 2011|
|36:|| U.S. And U.K. Trial Of Bid Per Call In Google AdWords|
Over the next few weeks in the US and UK, we'll be rolling out the ability for advertisers to bid for phone calls, in addition to bidding for clicks, when they show Google search ads on computers and tablets.[br][br]Today, a combination of your ad's Quality Score and max cost-per-click (CPC) bid determine your Ad Rank, which influences your ad's position. But with bid-per-call, your bid for phone calls and phone call Quality Score can directly factor into your Ad Rank, too. Higher ranked ads are more likely to be seen and can therefore generate more phone calls (and clicks, too).
|Oct 25, 2011|
|37:|| Analysing Google AdWords CTR Of Two Ads And CPC|
WebmasterWorld Members are in an interesting discussion over AdWords CTR and CPC for two similar ads.
|Sept 26, 2011|
|38:|| Google Extends More SiteLinks to AdWords|
Ad Sitelinks can appear in four different formats: three-line, two-line, one-line, and embedded:
|Sept 6, 2011|
|39:|| Domain Name Pirating Is Not Illegal Google AdWords PPC|
WebmasterWorld Members discuss the issue of domain name pirating on Google AdWords.
|Aug 10, 2011|
|40:|| Google AdWords Appearing With Uppercase Display URLs|
I was quite surprised last night to see an ad on my gmail account where the display URL was in all CAPS.
|July 26, 2011|