|Forum: Google AdWords|
|Displaying Topics 241 - 280 (358 total) Sorted by: Date-Last-Post, Direction: reverse|
|241:|| AdWords: Sometimes it's the little things.|
"It's easy to notice the big changes in AdWords, such as Local Business ads, Ad Scheduling, and the AdWords Editor. However, the small changes are often overlooked. It's pretty common to try and do something, realize the functionality isn't there, and then not realize it's been quietly added as it's not something you were looking for. Other times, you just didn't know Google snuck in a new feature when you weren't looking."
|June 23, 2006|
|242:|| Google AdWords Editor (beta) released|
"AdWords Editor is Google's free, downloadable account management application for your computer. Download your AdWords account to your computer, make your changes, then upload your revised campaigns."
|June 7, 2006|
|243:|| Google AdWords to Receive New Feature: Ad Scheduling|
Day Parting come to Google.
|June 3, 2006|
|244:|| New Spider 'Adsbot-Google' to Check Landing Page Quality|
Yet another Google spider is going to be showing up -- AdsBot-Google will be used to monitor AdWords landing page quality.
|May 27, 2006|
|245:|| Google AdWords Rolls out Video Ads|
"...adding click-to-play video ads to the line-up of text, Flash and image ad formats currently supported by the Google content network."
|May 23, 2006|
|246:|| New AdWords Delivery Method Options|
"You can choose either: Standard: Show ads evenly over time or Accelerated: Show ads as quickly as possible."
|May 17, 2006|
|247:|| Position Preference & Find and Edit Max CPCs Tool Interference|
"If you are using the Find and Edit Max CPCs Tool on a campaign where Position Preference is enabled, the tool will not update your bids."
|Apr 26, 2006|
|248:|| Changes to AdWords API Program:Quota Fees Start July 1|
"Starting July 1, users will no longer have limited quotas. Instead, they will have unlimited use of the API, but pay a fee of .25/1000 quota units. "
|Apr 15, 2006|
|249:|| Sudden increase of CPC recently?||Apr 12, 2006|
|250:|| Google: New Feature: Position Preference|
"Google is rolling out a new feature: 'Position Preference'."
|Apr 7, 2006|
|251:|| New Ad Type for Google Local|
"Last night, AdWords launched a new ad type for Google Local - Local Business Ad."
|Mar 31, 2006|
|252:|| Adwords KW Tool Now Offers 12-month Trend Data|
This is really cool -- the Google Adwords Keyword Tool now offer a research feature that they call "global trends". It's a 12 month snapshot of keyword searches on Google. And it's available externally; you don't need an Adwords account.
|Mar 22, 2006|
|253:|| Google AdWords Offers Starter Accounts|
"In an effort to bring down the complexity of AdWords (and thus, the high barrier to entry/understanding for many), AdWords has released a starter account edition. It took me under 1 minute to create an account."
|Mar 17, 2006|
|254:|| AdWords site demographics|
"Google adds demographic targeting for advertisers"
|Mar 9, 2006|
|255:|| Google Adwords Rules of Thumb||Mar 3, 2006|
|256:|| The New Google AdWords Review Everything Policy|
"...but I can't make any instant chages like I did in the past. Now any changes I make take nearly a week to be put into play."
|Feb 15, 2006|
|257:|| The Saga of Dealing with Duplicate Ads|
"I am amazed to find 10 out of top 14 ads for my keywords to be occupied by one and the same company using practically the same and url over and over and over."
|Feb 11, 2006|
|258:|| Google Print Ads Tests Ebay Like Auction Format|
"In this test, the control is in your hands: you choose the ad size, set your price, and decide how you'd like to use the space. There's no risk to you - you pay only if you win the auction."
|Feb 8, 2006|
|259:|| Big News for AdWords Junkies a Google Adwords Editor|
"AdWords Editor is Google's free, downloadable account management application for your computer. Now you can download your AdWords account to your computer, make your changes, then upload your revised campaigns."
|Jan 25, 2006|
|260:|| Profit by Impression / Profit by Click|
"The current success measurements for PPC Split Testing often do not take into account every factor that needs to be determined. Each metric only gives a portion of the story, they do not actually tell you the entire story."
|Jan 9, 2006|
|261:|| Google AdWords API-Quotas Bug|
Several large SEM firms and Google reps confirm a bug.
|Jan 4, 2006|
|262:|| PPC Metrics|
Analyzing user intent, and PPC metrics throughout the search to conversion process.
|Dec 15, 2005|
|263:|| Adwords Quality Score now includes rating of Landing Page|
Adwords Quality Score now includes rating of Landing Page
|Dec 9, 2005|
|264:|| Google Click-To-Call|
"We're testing a new product that gives you a free and fast way to speak directly to the advertiser you found on a Google search results page, over the phone."
|Nov 24, 2005|
|265:|| AdWords Adds Useful Features for Long/Lat Targeting|
"The longitude and latitude targeting options were incredibly difficult to use before as one didn't know what Google thought an area was, and didn't have the capacity to add targeting options without going to a 3rd party. That has all changed with the slickest integration of long/lat targeting that exists."
|Nov 22, 2005|
|266:|| Adwords Experiment - Cringely follows up|
Fascinating comments on some experimental Adwords analysis from Robert X. Cringely of PBS and Google's Jeff Huber.
|Oct 14, 2005|
|267:|| Google, Print Ads, and Arbitrage|
"Google recently began buying ad pages in technology magazines, including PC Magazine and Maximum PC, and reselling those pages--cut into quarters or fifths--to small advertisers that already belong to its online ad network, dubbed AdWords."
|Aug 31, 2005|
|268:|| Strategies for taking advantage of new AdWords system|
"With every new AdWords change, there are always new strategies that evolve to take advantage of the system changes. This thread is specifically for strategies for the new min cpc system, for other posts please see the bottom of this post for links."
|Aug 18, 2005|
|269:|| Google AdWords Pricing Change Goes Into Effect|
"Your keywords will now either be active (triggering ads) or inactive (not triggering ads). Quality remains the most important factor in your keywords' performance. Each keyword will now have a minimum bid that is based on the quality of your keyword and ad text. If your maximum CPC doesn't meet this minimum bid, your keyword will be listed as inactive."
|Aug 16, 2005|
|270:|| Google ruled against in AdWords trade mark case|
"A US district court has ruled against Google in a trade mark action over the sale of the terms “Geico” and “Geico Direct” in AdWords, its keyword advertising service. The judge found that there was infringement where the terms were used in the text of sponsored ads."
|Aug 15, 2005|
|271:|| AdWords Changes Approach: Minimum bids, No more 'on hold'|
"Google will make another announcement before the changes actually happen. They're really giving us time to make changes and get ready for this."
|July 22, 2005|
|272:|| AdWords Changes: Minimum bids, No more 'on hold', etc.|
One of the major changes to the AdWords system. The previous statues of 'on hold', 'in trial', and 'disabled' have been replaced by a simple 'active' or 'inactive system'. Minimum bid prices by keyword are now active.
|July 21, 2005|
|273:|| Google to Change AdWords Keyword Status Algo|
"In the coming weeks, your keywords will no longer be evaluated as normal, in trial, on hold, or disabled. Instead, your keywords will either be active or inactive, depending on their quality and maximum CPC."
|July 15, 2005|
|274:|| Open Request to Google AdWords Technical Planning|
"In the last 2 weeks not one day has gone by where we have not had to call Google reps re a new technical problem on either a new or existing client account.
I understand some changes have been made recently by the technical team but seriously, could they actually think through the implications of what they're doing first and maybe post "updated news or system improvements" somewhere so as their clients actually know what's going on?"
|July 12, 2005|
|275:|| Google AdWords Site Target enters Beta|
"Many Google AdWords advertisers received emails last night/ this morning with explanations how to turn on site target and enable it for their accounts."
|June 14, 2005|
|276:|| Google AdWords System To Go Down For Maintenance|
"... this Friday, 5/20, the AdWords system will be unavailable from roughly 9 p.m. to 9:45 p.m. PDT (US), for system maintenance."
|May 18, 2005|
|277:|| Campaign Negative Sites|
"I see a new feature under the Tools section- "Campaign Negative Sites". It looks like you can add sites in which you do not want your ads to show. Right it seems to be only for Content Networks though."
|May 6, 2005|
|278:|| Adwords & Adsense Stats Delayed||May 5, 2005|
|279:|| Changes in Google AdWords Ad Rankings Formula|
"The difference is that now, the CTR of the ad copy itself is factored in, instead of it being solely the CTR of the keyword."
|Apr 28, 2005|
|280:|| Site Targeting: New Google Ad Service|
"... advertisers to place ads on Adsense spaces."
|Apr 27, 2005|