|Forum: BingAds (was MSN/Microsoft AdCenter)|
|Displaying Topics 41 - 80 (51 total) Sorted by: Thread-Subject, Direction: forward|
|41:|| Microsoft adCenter To Introduce Quality Score|
Beginning this spring, advertisers will be able to leverage a new adCenter Quality Score for optimizing campaigns in the Bing+Yahoo search marketplace.[br][br]* Quality Score will be on a 1-10 scale, and be calculated at the keyword level for each match-type being purchased[br][br]* Scores are designed to represent how competitive your keyword is within the marketplace, with three sub-scores for keyword relevance, landing page relevance, and landing page user experience[br][br][br]* Actionable guidance will be provided to optimize and improve your quality score[br][br]* At launch, scores will be visible and exportable from the adCenter Web UI, and accessible through adCenter Reporting and Reporting APIs
|Mar 9, 2011|
|42:|| Microsoft adCenter Updates its Trademark Policy||Aug 24, 2007|
|43:|| Microsoft adExcellence Accreditation Program||Dec 10, 2007|
|44:|| Microsoft adLabs Research Center Announced|
"Microsoft has announced the opening of a new research lab in China that will work on online advertising technology.... The new 'adLab' will work on improving MSN adCenter, Microsoft's pay-per-click advertising platform."
|Jan 13, 2006|
|45:|| Microsoft starts testing multiple ad formats|
"The company said Wednesday that is conducting tests under multiple ad formats, as part of its strategy announced in November to offer Internet-based services supported by ads and subscriptions. The online versions of its software and services target small businesses and consumers. "
|Mar 15, 2006|
|46:|| Microsoft to Buy Health Information Search Engine|
"Microsoft is buying Medstory Inc., a small start-up in Foster City, Calif. Its search software applies artificial intelligence techniques to medical and health information in medical journals, government documents and on the Internet."
|Feb 26, 2007|
|47:|| Microsoft to Launch Digital Advertising Solutions|
"At Advertising Week 2006, Microsoft Corp. will announce the worldwide launch of Microsoft Digital Advertising Solutions in a move that combines the company's broad set of global advertising products and services into a unified offering for advertisers. Microsoft Digital Advertising Solutions is designed to connect advertisers with their target audiences across such devices as PCs, Xbox video game systems, Web-enabled mobile phones and personal digital assistants (PDAs)."
|Sept 26, 2006|
|48:|| Report: Microsoft Eyes Web Ad Firm 24/7 Real Media|
"Microsoft Corp. the world's largest software maker, is a contender to buy Internet advertising firm 24/7 Real Media Inc. for as much as $1 billion, the New York Post reported on Tuesday."
|May 1, 2007|
|49:|| Tutorial: Making The Most Out Of AdCenter|
"My team went for a tutorial in London last week on making AdCenter work. I thought the notes that they came back with as to what they found relevent might be of help to people - especially those that suddenly find their ads in limbo, offline or entirely ineffectual."
|Dec 13, 2006|
|50:|| adCenter Upgrade - Temporary Reporting Delay|
"We are pleased to announce the arrival of adCenter 3.7.1. As communicated in advance of the upgrade, reporting will remain out of SLA until around Tuesday May 1st 2007 due to the massive amounts of data that we must process as a result of the upgrade."
|Apr 30, 2007|
|51:|| adCenter: 3 hours to pause/resume ads?|
"Why is it still taking 3+ hours (on average) to see ads after resuming campaigns and 3 hours after pausing ads before they actually stop appearing and receiving clicks?"
|June 23, 2006|