| Keywords
keyword referrals |
shadowlight
msg:4224580 | 5:22 pm on Oct 31, 2010 (gmt 0) |
Is the keyword a user uses to find a web site through a search engine accessible in any way?
In my site statistics, there is a list of keywords that users have used to find my site through varous search engines so obviously the keywords are getting passed to the server. I was just wondering if they were accessible in some kind of variable? I use php.
Im thinking along the lines of if a user visits my page using keyword 'blue widgets' then a blue widget image is displayed, if the keyword they use is 'red widgets' then a red widget image is displayed instead, is this possible?
TIA
|
Receptional Andy
msg:4225880 | 10:44 am on Nov 3, 2010 (gmt 0) |
Hi shadowlight, you certainly can access this information. The URL of the user's previous page is contained in the $_SERVER['HTTP_REFERER'] predefined variable [php.net].
You then need to extract the keyword from the search engine's URL, e.g. for Google:
[google.co.uk...]
You can use various methods to grab this info - one would be to split the string based on the question mark and & symbols (if they exist) or you could use a regular expression.
|
|
|
