| What to name sub-page if domain already contains entire keyphrase? Is www.BlueWidgetRepairs.com/blue-widget-repairs.html overkill? |
scraptoft

msg:4157564 | 12:41 pm on Jun 23, 2010 (gmt 0) | Hi, I've been lucky enough to aquire a domain name with my primary service as it's key phrase i.e. www.BlueWidgetRepairs.com I've created a page with all details about our service, but I'm wondering what name to give this file (theres too much information for it to go on the homepage). www.BlueWidgetRepairs.com/blue-widget-repairs.html just seams a bit overkill to me... Any suggestions?
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Receptional Andy

msg:4158855 | 10:42 pm on Jun 24, 2010 (gmt 0) | I would agree that it seems like overkill. You might expecting shop.example.com/products, but not shop.example.com/shop. It seems to me that your homepage would target that keyword anyway, so you'd be better off with something a bit more user friendly that potentially targets an additional keyword, e.g. www.bluewidgetrepairs.com/services to also target blue widget repair services. The value of keywords in a filename is not that high anyway for an engine like Google, whereas the benefits to usability in having shorter, more succinct URLs are tangible - that's my opinion at least.
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