If you want to rank well for a specific keyword you need to have your page content reflect this. Lets say you want to rank well for "widget", the page you are trying to rank needs to be very strongly related in terms of content. In times gone by it used to be a lot easier. You used to be able to simply repeat the keyword a lot of times on the page and use it within the page title, description and keywords tags. Now search engines are a lot smarter and will simply flag this aproach as spam.
Use your keywords subtly within the page, write content that is related to the term without keyword cramming. optimise your page title to reflect your target terms and get inbound links from pages that are very closly related to your term.
There is no quick and easy way to simply make a page rank well. It takes time and effort. I suggest you stick around and read the forums for pieces of information that will help you.
thanks for your reply. i'm finding some another topic good for SEO main keyword. If you have some tips pls share me i really need it.
refering to your advice on keyword i would like to ask if i'm moving towards right direction
1) i jotted down a lot of keywords which i thought would reflect my homepage and what customers would be searching for (checked searches on google because that is the only SE i'm concentrating on at the moment: searched was high)
2) I double checked these keywords on keyword tools (google/word tracker) and then narrowed down the list to few which are highly searched and would be highly competitive too. If i have to use them to get good ranking in SE what am i supposed to do?
The selection of keywords by competitive popularity is part of the process, but what COMPLETES that process is having the CONTENT to utilize those keywords in constructive, informational, or entertaining ways. Without content long term success in search engines is not likely.
thanks tangor that is great! but my website is basically an ecommerce website thereore it has a salesy type of look and obviously i am not left with much choice than fit in key words somewhere on the page usually top is that ok? or do you think i need to make special text for that and later on keep on revising those keywords and content in sometime when the ranking drops down?
lixsmk1 - Have you checked your site for keyword density? Usually if you're running an ecommerce site, The words you use are pretty closely related to the market/products you use.
Think about writing helpful articles, that gives google more content to rank you for. Especially if you use the keywords you want to get ranked for in the article. (however, don't go overboard on using the keywords in the article that won't help)
hi mkroon thanks for your input, yes i have checked the density, what is the maximum % on density we can i have. I am under an impression that it's not good to have more than 10% is that correct?
Well yes you are right about the words inter linked with products i.e printers> colour printers> colour laser printers> Hp colour laser printer
I seriously havent put much effort in to articles due to the time consuming nature of this job but it pays i agree with you and will do something on that too, thanks for your suggestions, cheers
IMHO it isn't so much keyword density - unless there's excessive repetition or keyword stuffing. What I'd do is have the homepage clearly focus on the main keyword and have additional content pages that focus on relevant related phrases that users would expect to find on the site. Reflect that in the site navigation (links to those pages) without excessive repetition of the main keyword.
What you'd want to do is pass muster for keyword co-occurrence - with phrases on the site that go together naturally with the main keyword. Like a site about baked goods would be expected to have pages about bread, rolls, pastries, pies, cakes, cupcakes, etc.
A good rule of thumb is to do what's good and useful for users without over-doing anything.
If you're looking for a quick and easy "trick" you can try this "Home Page Link" approach (Internal Site Links). Say you have a footer in each and every page. Place a link in the footer that uses the keyword phrase ("Cheap Computers" or whatever) that links back to your home page. This will help SE's identify what your home page is about and therefore what your site is about. I know someone will flame/argue this approach, but it does help.
hmmm i see Marcia, you mean to say not using keyword excessively but also utilise it in with tying key phrases. Well i thought of using only 3 keywords for the home and as you said will use others for specific pages. Cheers jjwdesign, well if it works then it works mate, no harm in trying, many thanks guys
Footer links are now discounted by Google
Keywords are very important in the case of Seo so when we want do seo at that time we have to concentrate on some specific keywords. We must have to apply all the algorithms of seo on this limited keywords.That make more relevance of this specific keywords on your site. The content of site is play most important part to make more relevance of this keywords.
A keyword is a pony. A keyword with a saddle is still a pony, but dressed. A keyword with saddle and bridle is still a pony, but not only dressed but can be guided. That keyword (widget) is where you start. How you dress it and guide it is what gives it relevance. There is no magic formula but there are basics which, if followed, can produce good results.
If this is about adsense money (example) you can:
a) make a bunch for a very short time before penalty (site is SEO only) or
b) make money over the long term with no penalty (Content/Value first, SEO second)
c) create an authoritative site that will make more money long term (Content/Value, no SEO concern)
d) create an authoritative site that will never make money (Content)
Odd thing is that c) and d) can both create income, just not the "get rich quick" which clutters up the web these days, but will be around, ranking higher over the years.
Also bear in mind that 100,000 new sites happen every few days so consider that competition as well.
Just my 2.5 cents (adjusted for inflation)
Very well said tangor. I agree that people nowadays have fallen into the notion of "quick" cash without thinking of the long term.
It's very tempting to fall into the trap of making money quickly without thinking of the consequences.
I know some people have resorted into using "auto blogging" software to make their blogs. They paid real money for these kind of softwares but got nothing in return but headaches.
put keyword in:
title of page
first sentence of content
backlink text from other sites
How can i make a main keyword on my site.
ex : if i want to make main keyword on my site is "computer"
how can i do it? and what i must do for it become a main keyword in my site.
My english is very bad sorry everybody hi hi.
Computer is a general keyword and it is difficult to rank on google research result and it is better if your track down it to keyword phrases such as computer hardware. And you can do it using the adword keyword research tool.
You can add your keywords in your Title and use it for your link building process such as forum and article writing
Ranking for a word like "computer" really will not bring you too much benefit. You want to find some more specific types of keywords and use them on pages that have content that will support those keywords.
As s webdesigner who is pretty new to SEO, I finally decided to take some webinars (google has some good ones) and classes to that I could build more SEO friendly sites. The best thing I learned through this whole process is that Unless you are willing to put the time and effort it takes to really learn and manage an SEO campaign just hire a specialist because there is no easy quick answer that is going to work for you long term. It is really very involved and for someone like myself who does it for her own sites and a few non profit clients I can attest, it is a lot of work! I know money is tight, but I can also attest first hand that SEO specialists are worth their weight in gold.
BUT if you want to brave the SEO frontier on your own, here is what I do every time, and it has always seems to worke well for me:
*Research the market, find the keywords you want to focus on
*Customize Page titles with keyword terms and phrases separated by "¦"
*Header Tags (Headers using keywords where it makes sense)
*Content (taking a webinar on SEM and writing content for marketing and SEO really helps here)
*adding descriptions, keywords, metatags with your keywords
*adding google analytics to track your efforts
*do an adword campaign even if for a short time (utilize an adword credit) these reports really give you a lot more insight to how people are finding you and what keywords you want to go after
*add some keywords to the footer where it makes sense
* Link building, adding links to your own site and trying to get reciprocal links on other sites
*Embed a blog, and create useful articles which leads me to the next thing
* Social Media campaigns - adding your domain to facebook (there is a page just for websites), twitter account, linked in, whatever you can get on to promote your blog articles to get traffic to your site - consider eBooks too (embed your facebook and twitter widgets on your website or offer links at least
* Utilize local listings - claim or list your business with google maps, yahoo maps, msn (bing), local. com etc.
* Find forums that allow link signatures and post there (not spam actually find a forum you can participate in regularly some have rules that you can't do signature links until you have been there a while)
* Finally, I do regular craigslist ads, they always rank well, and you can do HTML in most categories. apply all the same rules as you would a website as far as content and titles.
Do not know what you mean oh say what? You are not going to talk a page how to get it fixed one of the main keywords?
For example: <snip> this page would like to be the key word: <snip>, then he put those keywords directly on the page title Inside, of course, the content of web pages must be consistent with these keywords do not know what I understand right, thank you
[edited by: Receptional_Andy at 3:29 pm (utc) on Nov. 17, 2009]
[edit reason] No specific keywords or URLs, please, see charter [/edit]
I would like to master the keyword must be very important, but I also want to know.