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Im already ranking very well for "ay", how can i target "ei" without damaging my "ay" rank?
What is the best practice?
I would assume the best practice would be to leave my content as it is and do link building with the new keyword, but I do think that the page content + link anchor text goes hand in hand...
This is for existing old pages and not new pages.
thanks in advance.
Considering how few pages will 'compete' for a misspelling, this may be enough and you may not need to build links for it. Google *does* recognize misspellings in most cases and offers the correct one to searchers.
[edited by: mona at 6:52 pm (utc) on Nov. 13, 2007]
[edit reason] no urls - thx! [/edit]