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Does seniority count in Google Shopping?
dickbaker




msg:4315792
 9:35 pm on May 21, 2011 (gmt 0)

With the Panda update, my online store pages have taken a real beating. Fortunately, the Google Shopping listings are sending me customers.

I'd like to spin off my online store into a separate domain, for a variety of reasons, but I'm concerned that I'd be starting over with Google Shopping.

Does it take time to get ranked in Shopping, just as in the organic results? Does seniority get a premium? I've never really looked at Shopping very hard, but just accepted what I got from it.

Thanks for any replies.

 

CPC_Andrew




msg:4315796
 10:40 pm on May 21, 2011 (gmt 0)

Yes there is a benefit to being a long-term user of Google Product Search. It will take time to gain traffic for any new website. Data quality plays a roll as well.

One thing to be very aware of is that duplicate content sent by the same seller is prohibited and can cause your products from either site to go offline. Luckily, if your products SKU up on comparison pages, and you are price competitive, it should not take you as long as other sellers with soft goods, or sellers that are not price competitive.

Another factor that will influence your traffic from your new website is that you will have 0 website reviews, so your site will seem not as safe as the other players with reviews.

dickbaker




msg:4316066
 11:38 pm on May 22, 2011 (gmt 0)

Thanks for the reply, Andrew. It looks as though I'm going to have to have two sites with different content for each of the products, and let the new one grow on its own.

I'm still trying to find out how Google Shopping/Merchant/Whatever treats noindex tags. If I can keep my current individual product pages with their good Merchant rankings and customer reviews, but 301 redirect the main brand pages to the new site, I may be able to make growing the new site easier.

CPC_Andrew




msg:4316343
 4:30 pm on May 23, 2011 (gmt 0)

Just be aware even if you have different content for the products but your product inventory overlaps you can still be flagged by Google.

Could you be a little more specific about your second statement? You lost me.

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