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Google Chrome becomes UK's second most popular web browser
bill




msg:4346122
 8:30 am on Aug 1, 2011 (gmt 0)

It appears the advertising campaign paid off. Could this be the beginning of a more global trend for Chrome uptake?
Google Chrome becomes UK's second most popular web browser [guardian.co.uk]

Google's Chrome is Britain's second most popular browser, a sign of the internet giant's increasing grip on the UK search market.

Three years after launch, Chrome last month captured 22% of UK users and marginally overtook Mozilla's Firefox browser, according to the web metrics firm Statcounter. Microsoft's Internet Explorer is losing market share to Chrome but remains the most popular browser for UK users with 45% – although it has a head start by being pre-installed on almost all computers sold in Britain. Apple's Safari is UK number four, with a 9% share.

Google's rise in the browser market is in part down to nationwide advertising – Chrome is the first Google product advertised on British TV – but is largely attributed to its speed.

 

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