I'd like to see those 5 gold stars appearing within our adverts. I'd settle for 4 stars. Right now we have none.
I know a lot of people probably create fake reviews, but we get enough natural testimonials. The thing is, until now we've always thanked the customer and asked if it's okay if we publish their kind words on our site. This is good, but it doesn't help getting those 5 stars on our adverts.
I thought we could start asking satisfied customers to submit reviews on 3rd party sites. I'm sure we'd get enough (I notice 30 is the minimum to trigger ads) but I'm unsure where we should direct them. So, where would you recommend? Does Google have their own review site (I can't see one)? Any tips appreciated.