homepage Welcome to WebmasterWorld Guest from 54.196.136.119
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Pubcon Platinum Sponsor 2014
Visit PubCon.com
Home / Forums Index / Google / Google AdWords
Forum Library, Charter, Moderators: buckworks & eWhisper & skibum

Google AdWords Forum

    
Google Testing Email Subscription Ads
engine




msg:4402423
 4:45 pm on Dec 30, 2011 (gmt 0)

Google Testing Email Subscription Ads [techcrunch.com]
Google is experimenting with its Google Adwords offerings, attempting to go beyond regular text ads with Google Email Subscription Ads, allowing companies to buy ads that automatically fill in a “Subscribe to newsletter (or whatever, I’m assuming)” slot with a given searcher’s Google email address during a search.

When asked to explain what exactly was going on, a Google representative gave me the following statement (which is basically a more official sounding version I just said):

“We’re currently running a small experiment of a new ad format that helps users sign up more easily for email subscriptions or other free newsletters. This new ad format contains a box within the ad that displays a user’s Google email address (if logged in). If a user chooses to click ‘Subscribe to newsletter’ then the email address is sent to the advertiser directly, which is clearly disclosed within the ad itself.”

 

RhinoFish




msg:4402465
 7:49 pm on Dec 30, 2011 (gmt 0)

[webmasterworld.com...]

jebernier




msg:4406002
 8:32 pm on Jan 11, 2012 (gmt 0)

Anyway to get involved with this?

John

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google AdWords
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved