Msg#: 4330439 posted 9:51 am on Jun 24, 2011 (gmt 0)
One thing that really bugs me is the lack of a negative keywords feature in the Adwords keyword tool.
On about half a dozen occasions this month i've been looking at keywords in fairly niche markets where I'm trying to find keywords around a phrase or common abbreviation in that market only to find my results dominated by phrases from a major consumer product sector, the majority of which could be removed by use of a coule of negative keywords.
Msg#: 4330439 posted 11:35 am on Jun 24, 2011 (gmt 0)
On the left hand side in the keyword tool you should have Include Terms and Exclude Terms. If you place part of the keyword/s phrase in the Exclude terms and Add it will filter out the junk you don't want.