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New website - can I just change the landing page URL?
without causing a problem with adwords account
Hubie

5+ Year Member



 
Msg#: 4321079 posted 2:15 pm on Jun 2, 2011 (gmt 0)

right now I have many campaigns that point to one single product. i decided to create a new dedicated domain for this product. i simply want to change the landing (and display) URL in my adwords account for all these campaigns.

I've never done a URL swap, and I dont want to fire off any red flags on my adwords account due to the entire domain changing. It is in fact the same exact product being advertised, with the same keywords, same ad, etc, just a new domain.

 

netmeg

WebmasterWorld Senior Member netmeg us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 4321079 posted 3:45 pm on Jun 2, 2011 (gmt 0)

You'll be starting over without your history, but as long as you shut down your old campaigns, it shouldn't be a problem.

Hubie

5+ Year Member



 
Msg#: 4321079 posted 3:50 pm on Jun 2, 2011 (gmt 0)

nm, can i just change the display and landing page url within the campaigns?

netmeg

WebmasterWorld Senior Member netmeg us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 4321079 posted 6:46 pm on Jun 2, 2011 (gmt 0)

Sure, I do it all the time. The history starts over, but if you don't care about that (and I usually don't) there shouldn't be any problem. Just make sure all the ads in the adgroup are going to the same TLD.

Eschatonic



 
Msg#: 4321079 posted 8:02 am on Jun 9, 2011 (gmt 0)

Worth keeping control over the old URL, by the way. People have gotten burned for long-deleted campaigns which point to sites they no longer control.

Plus you can set it up as a redirect, as it's almost certainly got some residual SEO value.

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