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New website - can I just change the landing page URL?
without causing a problem with adwords account

 2:15 pm on Jun 2, 2011 (gmt 0)

right now I have many campaigns that point to one single product. i decided to create a new dedicated domain for this product. i simply want to change the landing (and display) URL in my adwords account for all these campaigns.

I've never done a URL swap, and I dont want to fire off any red flags on my adwords account due to the entire domain changing. It is in fact the same exact product being advertised, with the same keywords, same ad, etc, just a new domain.



 3:45 pm on Jun 2, 2011 (gmt 0)

You'll be starting over without your history, but as long as you shut down your old campaigns, it shouldn't be a problem.


 3:50 pm on Jun 2, 2011 (gmt 0)

nm, can i just change the display and landing page url within the campaigns?


 6:46 pm on Jun 2, 2011 (gmt 0)

Sure, I do it all the time. The history starts over, but if you don't care about that (and I usually don't) there shouldn't be any problem. Just make sure all the ads in the adgroup are going to the same TLD.


 8:02 am on Jun 9, 2011 (gmt 0)

Worth keeping control over the old URL, by the way. People have gotten burned for long-deleted campaigns which point to sites they no longer control.

Plus you can set it up as a redirect, as it's almost certainly got some residual SEO value.

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