homepage Welcome to WebmasterWorld Guest from 54.237.98.229
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member
Home / Forums Index / Google / Google AdWords
Forum Library, Charter, Moderators: buckworks & eWhisper & skibum

Google AdWords Forum

    
New, Improved Location Targeting On Google AdWords
engine

WebmasterWorld Administrator engine us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month Best Post Of The Month



 
Msg#: 4286314 posted 3:28 pm on Mar 23, 2011 (gmt 0)

New, Improved Location Targeting On Google AdWords [adwords.blogspot.com]
Beginning today, you can choose to target or exclude your ads based on the user’s physical location or the location of interest (for example, the location-specific terms in their search queries). By physical location, we mean the place where the user is actually located, such as “New York City,” instead of the location that’s included in the search query, such as “restaurants in New York”. In addition, we’ve modified the default setting for locations that you don’t want to reach and made it more in line with your requests.

Because the use of advanced location options will limit your ad exposure, we recommend that you use these location targeting settings only when your advertising goals specifically call for more granular controls.

 

after_hours

5+ Year Member



 
Msg#: 4286314 posted 4:56 pm on Mar 23, 2011 (gmt 0)

About time they added physical location targeting. Previous location targeting was a major annoyance for anyone using location-related keywords.

RhinoFish

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4286314 posted 1:24 pm on Mar 24, 2011 (gmt 0)

great, love the new controls.

went through all accounts and campaigns and adjusted things yesterday, i've got a range of geo targeting and shipping issues that make different accounts use both the new target and new exclude settings.

thanks G.

weeks

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4286314 posted 2:54 am on Mar 25, 2011 (gmt 0)

I'm doing political stuff now so this is of keen interest.

I had a national site that needed good geo ad targeting and google ads server didnt do it well. We used OpenX and it worked better.

J_RaD

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4286314 posted 2:25 pm on Mar 25, 2011 (gmt 0)

it does fall back in the ISP correctly labeling IP addresses.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google AdWords
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved