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Steadily declining traffic across account Position and Quality score unchanged.. nielsww msg:4130158 2:34 pm on May 10, 2010 (gmt 0) I have been running this Adwords account for 4 years and since two months the amount of traffic from this account (2000+ keywords) has been steadily declining. The Quality Score and AVG position remain unchanged. I have been changing the keywords bids here and there but mostly bidding up. Also strange is that the same is happening for international (English) campaigns as a few Dutch campaigns I'm running. Has anyone else been experiencing this problem with their Adwords account? Cheers!
after_hours msg:4130217 4:14 pm on May 10, 2010 (gmt 0)
Try checking search volume trends with something like Google Insights for Search ZeeOne msg:4152226 7:31 am on Jun 14, 2010 (gmt 0)
I'm experiencing the same issue at the moment. May figures gave me a third less conversions than usual. June, so far, looks to be going the same route (position and QS unchanged). English campaign, 1400 keywords, single country. netmeg msg:4152276 12:30 pm on Jun 14, 2010 (gmt 0)
Take a look at the impression share report (campaign report with the IS stuff checked) to see how often your ads are running as a percentage of how often they could be running. ZeeOne msg:4152779 8:36 am on Jun 15, 2010 (gmt 0)
Awesome, thanks nutmeg! Cool resource. From what I see there's been a 5% drop in impression share for the campaign, would this really cause such a massive drop in conversions? Being fairly unfamiliar with that report, how would I evaluate how often my ads 'could be running'? New Niche Finder msg:4152940 2:27 pm on Jun 15, 2010 (gmt 0)
My traffic is about 1/3 of what it was.