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Does Google Adwords ranks my ad for synonyms Suvro msg:3938092 10:00 am on Jun 22, 2009 (gmt 0) Hi,
My website ranks at the top for a keyword that i had not placed a bid for. I did bid for keywords like website designers, website designs etc.
However, my website shows up for the keyword web designers. Does Google Adwords ranks my pages for keywords synonymous with the keywords i am bidding for ?
adxMattias msg:3938152 12:31 pm on Jun 22, 2009 (gmt 0)
Yes, if you use broad match. netmeg msg:3938272 3:49 pm on Jun 22, 2009 (gmt 0)
However, you want to make sure you watch that, because sometimes broad match is *really* broad, and it will show your ad for searches you may not feel are relevant at all.
Read up on match types in the help files, and also on the Search Query report.
AdWordsAdvisor msg:3939828 9:10 pm on Jun 24, 2009 (gmt 0)
[...] Does Google Adwords ranks my pages for keywords synonymous with the keywords i am bidding for ?
Yes, if you use broad match
I would actually answer this in a slightly different way, by saying that it
show for such keywords - and that if there are keywords for which you might definitely want to appear, then it's best include those keywords as exact matches.