Msg#: 3914334 posted 1:25 pm on May 15, 2009 (gmt 0)
Having set up a Search Query Report in adwords I've found a collection of searches (phrase match) which have come up as 'xx other unique queries'. This group takes up a fifth of our spend, so I really need to see what's going on here. I need to find out what these phrases are, although I know I can't do it through these Adwords reports.
I assume that the nearest I can get to finding out what these phrases are is to look at my server logs? If so what is the most useful analytics package to be able to break the searches down to those coming from Adwords? Does anyway here do this? I assume so because I can't find any other way that I could find this info out.
Google Analytics certainly isn't showing all paid keywords up.
Msg#: 3914334 posted 10:57 am on May 22, 2009 (gmt 0)
Well that's very timely! Definitely a useful addition to the reports. Thanks for pointing it out AWA - hopefully just what I was looking for. Will be interesting to see if it comes up with similar data to that gained from the Analytics filter.
I just wish you gave us the keyword data reports for all ad impressions including those that aren't clicked on. But that would involve a lot of data storage! So I guess that will never happen?