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Set up a seperate Ad Campaign Per keyword in Adwords Editor
immanuelruby




msg:3871991
 8:06 am on Mar 17, 2009 (gmt 0)

Hi Guys,

Can anybody tell me that is it possible to set up a seperate Ad Campaign PER keyword in Adwords Editor? How to set up like this? can anyone help me to say the steps and procedure?

 

PayMePerClick




msg:3872209
 12:50 pm on Mar 17, 2009 (gmt 0)

Good luck!

Out of curiosity, what's the rationale besides setting your account up this way? If you are getting THAT granular, why not just do one keyword per ad group?

If you plan on a large amount of campaigns you should check the Adwords Learning Center...isn't there a limit on campaigns in each account?

netmeg




msg:3872255
 2:06 pm on Mar 17, 2009 (gmt 0)

25 unless you ask for more, and they probably wouldn't give you more if you have a campaign for each keyword.

eWhisper




msg:3872319
 2:58 pm on Mar 17, 2009 (gmt 0)

immanuelruby,

Do you mean campaign or ad group?

I've seen it done per ad group before; but never by campaign. Not sure of any reason to do it by campaign either (unless you are doing some interesting budgeting).

AdWordsAdvisor




msg:3872338
 3:19 pm on Mar 17, 2009 (gmt 0)

Hello immanuelruby, and welcome to WebmasterWorld. ;)

Since you are a relatively new member of the forum, I am not aware of your level of expertise - so please pardon me if the page I have referenced below is too basic.

That said, this is one of my favorite resources on how to think about AdWords, leading to some useful insights on how set up an AdWords account for success:

Tips for success
[adwords.google.com...]

The topics covered on this page - which, in my opinion, are essential to using AdWords effectively:

1. Identify your advertising goals.
2. Organize your account for maximum effectiveness.
3. Choose relevant keywords and placements.
4. Create straightforward, targeted ads.
5. Optimize your website for conversions.
6. Track your account performance.
7. Test and modify your campaigns to get the results you want.

AWA

<edit> Correct my user name - hahah! </edit>

[edited by: AdWordsAdvisor at 3:25 pm (utc) on Mar. 17, 2009]

immanuelruby




msg:3872956
 5:29 am on Mar 18, 2009 (gmt 0)

@eWhisper
"Do you mean campaign or ad group?

I've seen it done per ad group before; but never by campaign. Not sure of any reason to do it by campaign either (unless you are doing some interesting budgeting)."

My budget is less than $500. not interesting budget level. I want to set up by campaign. But can you pls tell me the procedure that how to do it per ad group. Plz explain me

netmeg




msg:3873294
 3:19 pm on Mar 18, 2009 (gmt 0)

You should probably go take a look at the AdWords Learning Center [google.com] for assistance on setting up your campaigns - it'd be a stretch to ask anyone to take the time to explain step by step.

ogletree




msg:3873895
 1:14 am on Mar 19, 2009 (gmt 0)

I use Adwords editor a lot and it is real easy to do things fast in there. I use copy and paste a lot. You can do a ctrl-c on anything in the editor and then move to another area and do a ctrl-v to recreate something. This is very good for when you set up the exact same stuff to use different bids and different campaign settings or if you are doing some of the same ad text on many different ad groups but you just want to change a few things in each one instead of rewriting some of the same text over and over again.

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