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Google and Default Currency
Meat Curtian

Msg#: 3780908 posted 10:14 pm on Nov 5, 2008 (gmt 0)

Hi all,
We are located in the US, but run a variety of campaigns in the UK. Our default currency is set to US dollars. Over the past few weeks, the dollar has strengthened considerably against the British pound. At the beginning of November, the dollar is now 20% stronger against the British pound than back in the beginning of October. With the dollar strengthening, I'd expect my average CPC in my UK account to decrease by a similar amount.

I would expect this as most of my competition is based in the UK, and presumable is using British pounds as their default currency. Since the dollar is now stronger, wouldnt my UK competition need to spend more UK pounds to match my US dollar? Id expect my UK competition is not spending more money, and therefore my US dollar cost should decrease?

Well Im not seeing any change in my CPC.

Thanks in advance....

So can anyone explain how the Google accounts work when dealing with multiple foreign currencies?



5+ Year Member

Msg#: 3780908 posted 7:28 pm on Nov 7, 2008 (gmt 0)

I think when curencies go up and down, google adsense dont see them till there is quite a big diffrence,
so I think dollar is the best,
Is that has any thing to do with Obama?

Meat Curtian

Msg#: 3780908 posted 4:30 pm on Nov 12, 2008 (gmt 0)

Actually Im looking to understand how Google handles multi currencies.

Our account in managed in US Dollars, yet we have campaigns running in the UK. So as the dollar gets stronger against the British pound, Id expect to see my CPC decline in our campaigns that run in the UK.

Does anybody know how this works in Goggle?


5+ Year Member

Msg#: 3780908 posted 4:34 pm on Nov 12, 2008 (gmt 0)


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