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Google adword display
location display

 6:48 am on Jul 16, 2008 (gmt 0)

Hi Everyone,

I am from China, I am setting up a campaign targeting most of the countries, including U.S, UK, CANADA, GERMANY, Japan, korea, etc. And I selectively check those countries on the location setting.

Yesterday when I checked with my friend in Japan, she said she can see the AD there. I read a post here on WebmasterWorld that you can check the ad display by simply adding "&gl=us"(without the quote) onto the URL, but when I add""&gl=us", "&gl=uk", "&gl=de", I can't find my AD there(which located I have checked). but I do found my ad when I add ""&gl=jp", "&gl=kr"(korea).

Any one have that problem before? I want my ad to display in U.S and EU, but it just didn't display there. How I can solve this problem?

Just now I checked all the location on google geo setting, but still, my ad doesn't show up in U.S, UK, ETC.

Any help and advice will be highly appreciated. Thanks,




 10:35 am on Jul 16, 2008 (gmt 0)

I've faced a similar problem in the past where i was targeting only one state in the country and was getting clicks from other states.
Google Help tried to pass it off as "query parsing" that takes place in case of a search campaign.
But what is surprising is I was getting these clicks in a content campaign as well. Got no explanation from Google on this.
I've gone through some of the threads on this before and I guess this is now a very common problem..guess the Google's geo-targeting is not accurate enough.
Check this thread out :

AWA, I'd be glad if you could also go through the same link and find me a solution!



 11:45 am on Jul 16, 2008 (gmt 0)

I just checked with an U.S friend, he said he can see my AD there, but weirdly enough, I can't see it in the AD PREVIEW TOOL, What is more weird is, I can't find the ad in any english speaking countries I have targeted on AD PREVIEW TOOL, for example U.K, U.S, AU, NZ, but I can see it in non english-speaking countries like Germany, France, spain.

Anyone has any idea? Ironically, I am mainly targeting the English-speaking countries, but my AD only appear in non english speaking countries.


 12:52 pm on Jul 16, 2008 (gmt 0)

"but weirdly enough, I can't see it in the AD PREVIEW TOOL"

The preview tool is imperfect and shows only a small sample.

You basically have to rely on Google's word when they say they are displaying the ad in your target country.. Clicks, queries and business generation is all the proof you will be able to get.


 1:09 pm on Jul 16, 2008 (gmt 0)

yuhaoroman, sticky me and I'll let you know if I can see your ads. I do some geo targeting, so I'm interested in this as well.


 3:10 pm on Jul 16, 2008 (gmt 0)

Here is the update:

I have asked 2 of my friends in U.S to search my key words on google, ending up I have one ad on page 4 and one ad on page 2. I guess it is just because tough competition on those key words in english-speaking countries. In non English-speaking countries, the ad rank well in first page.

I raise the bid to 1.5$, I instantly become spot 1 on page 1 in UK, and also make to the first page in U.S.

I guess the ad preview tool just show the first page ad.

Thanks MadeWillis for the nice offer, I have sent you a sticky mail. Green_Grass, I totally agree with you. We need another search engine to compete with google.


 3:32 pm on Jul 16, 2008 (gmt 0)


I replied to your sticky. Are you running seperate campaigns for the different locations? It would probably save you some money and you can better track conversions in the different regions.


 4:07 pm on Jul 16, 2008 (gmt 0)

Great idea, MadeWillis, I will follow your suggestions. I am now having a tracking problem. I use google analytics on my site before, now I link GA account to my adwords account(both has the same ID), but I can't see any data on the analytics about the adwords performance, ie, which key word trigger a click, which page did the prospect visit, how long did he stay, where did he leave?

Any idea on the tracking?


 5:25 pm on Jul 16, 2008 (gmt 0)

Use the search feature for this forum and search for items related to GA. I've seen some others experiencing similar problems. Do you have a dedicated account rep over at Google? I have worked with my team to solve GA issues in the past.


 4:08 am on Jul 17, 2008 (gmt 0)

I will try your advice, MadeWillis. I will updated here how I solved the problem.

PPC Consultant

 5:31 pm on Jul 17, 2008 (gmt 0)

Here is the link:

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