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No,You have reached and exceeded your budget.
How to fix this?

 11:19 am on Jul 12, 2008 (gmt 0)


I have increased the daily budget to $50, which is quite big enough for me. The CPC is $1 but still when go to keywords and click on the icon next to keywords it says "No,You have reached and exceeded your budget."

Details says
No ad is showing for keyword logo design


You have reached and exceeded your budget.

What does this mean?
You have exceeded your daily budget for your account. As traffic is never constant from day to day, it is possible that you may accrue charges above or below your set limit. Learn more. (Please note that you may be eligible for an overdelivery credit.)

What can I do?
To resume delivery, you can increase your daily budget.

How do I fix it so that it shows the ad?




 11:21 am on Jul 12, 2008 (gmt 0)

Quality Score: Great

What should I do?
Keep it up! Your keyword, ad text, and landing page quality are high. Continue to track your keyword and ad, however, as performance data can change regularly.

Details of the quality score
Keyword Relevance
No problems found.

No problems found.
Landing Page Load Time

No problems found.


 1:17 pm on Jul 13, 2008 (gmt 0)

It is something to do with my monthly budget. I have $300 limit per month.


 4:41 pm on Jul 13, 2008 (gmt 0)

Some says it is pending for a review. Some says it will take 8 days or a call. I am still muddling around with this :).


 3:08 am on Jul 14, 2008 (gmt 0)

It does seem like it could be linked to your monthly budget... as $300 per month = $10 per day on average.

If you are trying to increase your daily budget to $50, you might need to increase your monthly budget as well.


 2:30 pm on Jul 14, 2008 (gmt 0)

That is not good, I just want to spend $300 (in the initial phase of it), I can spend it in 10 days and then relax for the month. I have send emails to Google but no response yet. This is really frustrating.


 3:53 pm on Jul 14, 2008 (gmt 0)

Under your 'Edit Campaign Settings', look at your Budget Settings area. There should be a radio button titled 'Delivery Method'.

Do you have it set to 'Standard' or 'Accelerated'? Trying changing it to 'Accelerated' if you haven't already. I'm not sure if it will solve your problem, but I've seen similar situations solved this way.

Good luck!


 4:48 pm on Jul 14, 2008 (gmt 0)

Do you have it set to 'Standard' or 'Accelerated'? Trying changing it to 'Accelerated' if you haven't already.

I had it with standard mode. Let me change it to accelerated and see its effect :).



 7:00 am on Jul 16, 2008 (gmt 0)

No success yet, Someone said that it can also be mismatch with monthly budget.

Does one need to run the ad for a complete month, I mean does one need to have enough money to run it for a month, can't I run it for just 5 days paying $50 per day?



 3:25 pm on Jul 17, 2008 (gmt 0)

Eh, probably it's the same problem as in Shobuz99's thread. Call Google, confirm that the fax number is correct and belongs to Google, it should solve the problem. We just fixed few newly open accounts recently by doing that. I assume you just created your account recently, is that right?


 4:05 pm on Jul 17, 2008 (gmt 0)

I'm not sure, but if they run an authorization on your credit card, and you don't have the available credit to cover a month at $50/day, they might not run your ads. I mean, look at it from their point of view. Unless you're pre-paying, if you set your budget to $50/day but don't have $1500 available on your card, they don't know you're only going to run for five or six days, and they probably don't want to get stuck for the bill.

In any event, the only solution is to call them, or go into help in your account and start up a support chat.


 4:13 pm on Jul 17, 2008 (gmt 0)

I agree with Ganceann. This sounds like you need to increase your monthly budget in order to hit your $50 limit. That or just remove it and keep the daily budget. If you have just a few keywords it should be very easy to monitor spend. Having a daily budget and a monthly budget can cause unexpected problems.

As stated before, a $300/month budget is equivalent to a $10/day budget. You may have some days where you spend is closer to your daily budget, but others will be much lower because Google with throttle your spend so that you don't go over your monthly budget.

Have you received any clicks at all in the past? If so, how close to your daily budget were you on a day-to-day basis?


 5:52 pm on Jul 17, 2008 (gmt 0)

I assume you just created your account recently, is that right?

Can you post me the URL where Google have mentioned about sending a photocopy through fax. I can try that too.

See the equation is very simpler, I have paid $300 upfront, its billed, $5 deducted for account creation. Now I have $295 left, I want to run it for few days to see the outcome. If they don't allow to run it for 30 days, I am ok to run it for just 10 days with higher daily spent.

I haven't received any click or impression yet.

I did have a talk to some guys at adwords, they are looking into it. I got a hint that I need to add more broad matches and phrases for it. Any idea about it.

Thanks for all your inputs, it is highly appreciated.


 5:57 pm on Jul 17, 2008 (gmt 0)

Wow, it is running now. Looks it was a Google's cheap algo to force me to use broad searches.


 6:21 pm on Jul 17, 2008 (gmt 0)

Glad you're running. I guess they've verified you somehow, we had to send faxes every once in a while for new accounts, may be because our campaign daily budgets are usually above $500 to make sure we run 100% of the time.

Although be careful with broad matches - build up your negative keywords list, otherwise you will get too many impressions that do not relate to your ads/keywords and it will damage your CTR badly. You can use Keyword Tool and it will show you all related searches, use them to build list of keywords you don't want your broad words to be searched with. I.e. if you sell books, and bid on "fishing book" you don't want your ads to be shown for "free fishing book", do you? That's what comes with bidding on broad terms. So do a lot of research on that, before you let the clicks go wild.. You never know which words Google thinks are synonyms to your broad matches. Car=auto=vehicle sometimes if you bid on "car" for example. And another quick one - make sure you don't have more than 5-10 very similar keywords per adgroup and run 2 ads for each adgroup, otherwise your account/campaign QS will go down due to low CTR and it arguably will affect perfomance of your campaign in the future if you don't make a good start (read: high CTR above 10%).
Hope this helps...


 2:52 am on Jul 18, 2008 (gmt 0)

Thanks Netfig,

Yeah, I will be adding negative words every day.

Please do send me the url where they have mentioned about the fax, it will be a good read and may be I can suggest some of the clients in case of similar problems.



 8:49 pm on Jul 21, 2008 (gmt 0)

I just received a reply from Google rep that they don't require faxing anymore, which is good - as they say, no additional calling or faxing is needed and new accounts should work fine on their own.. May be it was just us? I've no idea. In regards to the negatives - yes, keep an eye on them, check your logs for weird combinations and group words as tight as you can for better control.

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