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Google Adwords – I did a mistake
URL changed so bids raised - please help

 10:07 am on Jun 12, 2008 (gmt 0)

I did a terrible mistake.

I had a good Ad CTR with one of my campaigns. Since the CTR was good I was getting clicks at a very low rate – at about 35 cents.

One day I don’t know what went my head. I have another website with the same service. Almost everything is same except the logo and some content here and there.

Since I wanted to test this site too – I “Edited” the Ads (only changed the URL) to point to my second site.

The next day I got the shock of my life. 90% of the keywords went inactive, the bids were raised to $5/$10. The ones that are active are NOT getting as many impressions as they used to get pre-edit.

Now I am deeeeeply worried.

Here are some of my worries:

1. What can I do to get back my keywords active with the “SAME” cost per click?
2. Should I write to Google?
3. Is this normal or I have actually done a mistake?
4. How do we test 2 websites with same keywords and Ads?

Any help would be great.



 12:33 pm on Jun 12, 2008 (gmt 0)

Should I write to Google?

You should never write to Google if at all possible.


 12:53 pm on Jun 12, 2008 (gmt 0)

Depending upon how long it's been you can change everything back exactly as it was before. It will take a good part of the day but you have a decent chance or returning. If it's been an extended period of time you might as well close the old account and start all over with your original with a completely new account.


 1:41 pm on Jun 12, 2008 (gmt 0)

4. How do we test 2 websites with same keywords and Ads?

You can test more than one ad per group, with different URLs, titles and text.

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