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Ratio of adwords/yahoo sponsored/msn adcenter
My ratio must be way off
javahava




msg:3640269
 10:39 am on May 2, 2008 (gmt 0)

I'm running similar sets of keywords on the three large ppcs. if i'm spending x msn, i'm spending about 10x on yahoo, and 80x on adwords. all using basically similar keywords and bids. does adwords really serve that much more traffic? or am i missing something with yahoo and msn? or put another way, adwords gets me 80x more conversions than msn and 10x more than yahoo. what's your experience?

 

poster_boy




msg:3640455
 3:15 pm on May 2, 2008 (gmt 0)

if i'm spending x msn, i'm spending about 10x on yahoo, and 80x on adwords.

I have a very similar distribution as well...

shorebreak




msg:3641101
 7:16 pm on May 3, 2008 (gmt 0)

In my experience it's ~76% Google, 20% Yahoo and 4% MSN

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