Msg#: 3510072 posted 7:44 pm on Nov 20, 2007 (gmt 0)
Our AdWords guy has expressed interest in setting some goals for our adwords campaigns for the holidays, along with some sort of incentive/bonus/commission.
Does anyone else get paid/pay their adwords manager in this fashion? I would be grateful for any input as to what kind of commission rates you are using, metrics on which the goals are based, etc. I don't want to get burned...but I don't want to burn him either - his conversion rates are over 7%.