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Playing with Negative Keywords.
Experts... i need your valuable tips regarding negative keyword selection
akank




msg:3440796
 2:41 pm on Sep 4, 2007 (gmt 0)

Negative keyword Selection:very impt if u r targeting phrase or broad match in your ad campaign

"Target specific keyword-phrases"... instead of using general keywords.

"Don't mix up your main keyword phrases or thr symantic forms in your negative keywords list."

- can we target our negative keywords with phrase or exact match condition like "dog food" or [dog food]

- how long can be the negative keywords list? any limit"

- what if different industries people searches for the same keyword--it brings lots of competion edge at your side...negative keywords selection is merely a small effort thn!

plz giv ur kind opinions........10x in advance experts[:)]

 

Jonerock1t




msg:3440860
 3:24 pm on Sep 4, 2007 (gmt 0)

"- can we target our negative keywords with phrase or exact match condition like "dog food" or [dog food]"

I believe that you can have negative exact match terms eg -[dog food] which basically means the ad wont show for searches on the term "dog food" on its own but could still appear for searches on other variants of the search term eg could still appear for "dog food company".

Regards

RhinoFish




msg:3441936
 2:01 pm on Sep 5, 2007 (gmt 0)

Got an oldie but a goodie for you.

How EXACTLY Do Negative Keywords Work?
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