Msg#: 3309281 posted 11:36 am on Apr 12, 2007 (gmt 0)
I have a question regarding how conversion rate is reported on Google Adwords.
Say, I have the conversion code for 'LEAD', 'SALE' and 'PAGE VIEWS' pasted on the appropriate pages of my site.
Say, a visitor up on his visit triggers the conversion code for LEAD once, for SALE twice and for PAGE VIEWS thrice.
What is the conversion rate for this particular click? Also, how many transactions have occured? Also, say the visitors then comes back directly on to my website and then purchases something. Does my conversion rate reported in Google change?
AS far as I have observed this with my accounts, one click will give you one conversion. It's like if I have one lead code and one signup code, it will give me one conversion... that's what we have observed few months back. If something else is the case please do let me know too.
I have asked the same question to myself but have concluded that if they were counted multiples times then somebody may have seen a conversion rate of 100+% for a brief moment. I haven't seen any mention of this so I'm going to have to go with one click giving rise to either 0 or 1 conversions.