There is no trick. The ads displayed in gmail are content ads, relevant to the theme of the page. In this case, the theme is the content of the email. If you want your ads to show in gmail, you will need to turn on the Content Network to display your ads, adjust and test your bid amounts, and write your ad copy that is relevant to what you are selling. Good luck, justablink
That is exactly what I am doing. I do not know what else to do, my competitor ad shows up regularly but not mine. I am desparate to get my ads to show up in gmail. I have already placed all my relevant and even semi-relevant keywords in my ads. But to no avail.
My competitor is in the business of jobs, yet his ads show in mails where cloths is the theme. I am surprised, dont know what to do?