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January 2014 AdSense Earnings and Observations
What will the new year bring?
JCKline




msg:4634684
 9:42 pm on Jan 2, 2014 (gmt 0)

Happy 2014! I hope January brings better results than the end of 2013 did.

 

avalon37




msg:4638284
 11:15 pm on Jan 17, 2014 (gmt 0)

Blocking advertisers versus not blocking advertisers is not a simple answer - really depends on your site. I manage 2 sites, and for 1 it doesn't seem to make a difference because it's super high volume and low CTR. But my other site is very content specific and I know that ads unrelated to the content will NOT receive clicks - so I block a TON of advertisers and it definitely helps with earnings. Sure the more advertisers in theory raises the CPC prices, but you don't need every Adwords advertisers to reach the max CPC. If you went overboard with blocking it probably would hurt your site earnings, but personally I know that blocking advertisers that have no relevance to my content is best for me. Assuming Google's systems are working - which is in question currently.

jbayabas




msg:4638295
 3:36 am on Jan 18, 2014 (gmt 0)

How ironic... Google's market share is way high at $1,150 whereas most publishers are suffering. Heartbreaking.

explorador




msg:4638307
 5:21 am on Jan 18, 2014 (gmt 0)

Absolutely terrible, worse if you consider the amount of traffic that's been increasing.

primoto




msg:4638316
 7:55 am on Jan 18, 2014 (gmt 0)

blocking ads works well for a market with low competition among the advertisers, because the low competition lets the "creepy ads" in ...this is my case
I am constantly doing this, but unfortunately I have reached the limit of 500 blocked advertisers... some of them were included a long time ago and maybe they are not live anymore... but I am still too scared to reset the list and start from scratch ...

jbayabas




msg:4638325
 11:56 am on Jan 18, 2014 (gmt 0)

Worst day ever yesterday in more than 5 years.

dethfire




msg:4638340
 3:27 pm on Jan 18, 2014 (gmt 0)

I had to block dating and download/ringtone ads. They were dominating my site. They look terrible.

netmeg




msg:4638341
 3:54 pm on Jan 18, 2014 (gmt 0)

Primoto - save a copy of the list in a text file somewhere, and remove it and see what happens. Worst case scenario, you put it back after a couple of days.

greatstart




msg:4638344
 4:28 pm on Jan 18, 2014 (gmt 0)

So far this has been the worst month ever in 10 years.

RedBar




msg:4638355
 5:49 pm on Jan 18, 2014 (gmt 0)

Likewise greatstart, I reckon I'm heading towards 60% of my previous worst month and about 5% of my best months, the programme has competely collapsed for my widgets.

Earlier today it looked as though I was going to have a better day until Google took half the earnings away. It's pointless checking during the day now with this happening all the time.

primoto




msg:4638363
 6:48 pm on Jan 18, 2014 (gmt 0)

netmeg, this is exactly what I am planning to do ... maybe it will worth to try build the ignore list again, because some of the sites that I currently block probably are not active anymore... so I have to clean the list somehow...

JCKline




msg:4638367
 7:09 pm on Jan 18, 2014 (gmt 0)

The only advertisers I block are the ads that are simply garbage ads, regardless of who is seeing them. Some ads, although not many, simply have no value.

Aside from this, I once again contacted Google directly (second time in 3 months) about my poor earnings with steady to increased traffic (three sites). I'm hoping for more than the last response, then reply. They consisted of the canned optimization response, then the "try asynchronous due to increased mobile views" which is less than 10% for my sites. Then she basically ended with "...otherwise, I can't see a reason".

breeks




msg:4638383
 9:44 pm on Jan 18, 2014 (gmt 0)

Just a suggestion open up all Ad networks for a month and see what happens. If you are doing lousy what do you have to lose.

More ad networks mean more competition; as a result, you can generate the most profit for every ad unit, whether the winning bids come from AdWords or other ad networks.


It works, at least for me it did, but not overnight give it a while.

RedBar




msg:4638523
 9:39 pm on Jan 19, 2014 (gmt 0)

My worst day ever, earnings have completely stopped and after 12 hours I have still yet to get one click from the USA, the UK's thrashing the US by 2-0 !.!.!

My EPC today is 10% of average, pathetic does not begin to describe my feelings at the moment, if things have not picked up within 24 hours AdSense will be disappearing, it's like being on a sinking ship.

And I do not want the excuse of a US holiday on Monday as a reason, previous years have never, ever had this effect, for me AdSense has been banjaxed since the start of this year and simply been getting worse every day.

MrDC




msg:4638540
 11:42 pm on Jan 19, 2014 (gmt 0)

Same thing happened to me today. First time ever that USA was not the top country. USA clicks pitifully low today. I don't understand why my Adsense pageviews are down considerably when Analytics shows my traffic has not changed.

A few days ago I also released the 100+ advertiser urls I had blocked. Now down to about 15. So far no change, but I'll give it a couple weeks, probably needed to be cleaned out anyway.

Good luck to everyone!

ember




msg:4638547
 12:03 am on Jan 20, 2014 (gmt 0)

Good day so far. Hopefully starting to come out of the post holiday humdrums.

avalon37




msg:4638555
 12:51 am on Jan 20, 2014 (gmt 0)

CTR has improved to the normal average the last 2 days, but the CPC and RPM is still quite low compared to most months. Also still seeing garbage advertisers that I've never seen before the last 3-4 days.

MrSavage




msg:4638570
 5:35 am on Jan 20, 2014 (gmt 0)

Things have returned to somewhat normal levels at this point. Last week was waaay off, but I'm seeing normalcy the last couple days. To put it plainly, I'm jumping for joy.

explorador




msg:4638725
 2:36 pm on Jan 20, 2014 (gmt 0)

Ugly days lately, lowest EVER
the only similar chapter is the one when the hosting company was failing and my sites were mostly offline.

Lucky me, yesterday ended up near normality.

RedBar




msg:4638738
 3:31 pm on Jan 20, 2014 (gmt 0)

The working day's stats haven't made sense since Xmas, nothing seems to be correct until the day is completed now. Whereas the last few days I've been seeing no clicks from the USA until overnight, I've already got a couple of US clicks for $3.00+ yet, supposedly, I have hardly had any visitors from the UK nor any clicks.

Well G, I can see more genuine UK visitors on my sites at this very moment than you're reporting Page Views so far today...and that would be 22 pages! Yeah, right . . .

Atomic




msg:4638773
 8:09 pm on Jan 20, 2014 (gmt 0)

Epic day in a great month for one of my sites. I'm just about ready to blow by last year's earnings at noon.

explorador




msg:4638955
 2:54 pm on Jan 21, 2014 (gmt 0)

Finally a decent day among all the lower ones in Jan.

eek2121




msg:4638975
 4:06 pm on Jan 21, 2014 (gmt 0)

I found my CTR returned to normal monday. Very odd how all of a sudden it rebounds. Wonder if google changed their filtering algorithm...I should really start tracking actual clicks on the ads to see if google is filtering clicks.

RedBar




msg:4639000
 5:00 pm on Jan 21, 2014 (gmt 0)

Monday nearly returned to pre-Xmas daily clicks average but with an EPC at 87%.

Overall a very significant, further and extremely disappointing reduction in earnings at 47.4% compared to January 2013.

The damage caused by Google's image grab of 28th January 2013 can now easily be seen with Page Views at 42.3%. With the daily deterioration of the SERPs and Image Results, I feel it is only a matter of when, not if, we remove AdSense altogether from most of the smaller sites.

All new sites and those being updated to html5 are being launched without any form of advertising however the decision of what to do with our five largest properties has yet to be taken.

ember




msg:4639008
 5:15 pm on Jan 21, 2014 (gmt 0)

Things are suddenly back to normal. It does seem as though something has happened on Google's end.

webcentric




msg:4639043
 8:05 pm on Jan 21, 2014 (gmt 0)

Our main site (to date this year) has currently produced 8.5 times the Adsense revenue it did all of last January. We're on pace for it to be between 10 and 12 times last January's revenue by the end of the month. Today is slow but yesterday was killer. We'll see how it goes but Adsense is working for us at the moment.

On a side note, we've seen a nice boost in organic traffic from G over the last couple of days as well. Sometimes just leaving things alone for awhile is the best policy.

ember




msg:4639046
 8:28 pm on Jan 21, 2014 (gmt 0)

Maybe Google having thrown out all of those bad apple publishers is having a positive effect for some of the rest of us.

avalon37




msg:4639047
 8:31 pm on Jan 21, 2014 (gmt 0)

CPC prices still very low. That said, I have seen an increase in clicks from outside the U.S. which is lowering my average CPC and RPM. I'm also concerned about these outside the U.S. clicks and what I can/should do.

RedBar




msg:4639232
 10:36 am on Jan 22, 2014 (gmt 0)

I'm also concerned about these outside the U.S. clicks and what I can/should do.


Give them to me, I don't have a problem with real clicks however this month I've only had 133 different countries which is way down on normal ... no wonder my earnings have collapsed.

primoto




msg:4639527
 7:19 am on Jan 23, 2014 (gmt 0)

wow this is really weird! :)
yesterday I have blocked an advertiser URL, because the ads were irrelevant and miracle ... today in "Ads (Ad review center)" I can see all their ads ...
to me this is clear indicator, that G do not know what they do!
Another thing that I observe since the beginning of this week. My timezone setting is GMT+1 and a have decent traffic (mostly US). Analytics show stable traffic all day long and I have no clicks at all, but ... some time after 24:00, obviously they recalculate something and then the clicks appear ... well this is also weird, because there is normally to be a lag in the "real time" monitoring, but I think that there is something more...
anyone have the same or similar observations?

explorador




msg:4639677
 8:00 pm on Jan 23, 2014 (gmt 0)

Terrible, the first fatal day ever, really bad.

paulfitz




msg:4639737
 11:13 pm on Jan 23, 2014 (gmt 0)

I had the same experience as you guys. 2 great days, where the RPM was back where it "used to" be.

I was excited, maybe adsense was going to go back to serving the right ads for the content, maybe the nickel and dime advertisers weren't going to hog my adspace.

But then today back to an absolutely woeful RPM, again a near all time low.

2 good days then back to the usual crap from Adsense.

This 166 message thread spans 6 pages: < < 166 ( 1 2 3 [4] 5 6 > >
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