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|Lower earnings after website purchase with new Adsense account|
new adsense account effect on earnings
| 10:03 am on Oct 3, 2013 (gmt 0)|
I recently sold a website. The buyer opened a brand new Adsense account and replaced my ads with that.
The CTR and CPC fell very significantly compared to past earnings with a resulting RPM about 1/3rd of the RPM I was seeing.
Traffic is approximately the same.
Do new Adsense accounts get served weaker ads with lower CPC's? How long does it take for that situation to reverse itself?
| 6:55 pm on Oct 3, 2013 (gmt 0)|
I had a similar issue, but instead i changed from a personal adsense account to a business adsense account. It took about 2-3 weeks to recover..
| 10:11 pm on Oct 4, 2013 (gmt 0)|
Nice to hear that it did recover. However my buyer can't be certain the shortfall is due to his new account instead of something else.
| 9:26 pm on Oct 5, 2013 (gmt 0)|
|However my buyer can't be certain... |
As we all know, when it comes to both AdSense and Google nothing is certain, and whatever happens could have 1,001 other unrelated reasons.
| 10:50 pm on Oct 5, 2013 (gmt 0)|
|As we all know, when it comes to both AdSense and Google nothing is certain, and whatever happens could have 1,001 other unrelated reasons. |
Quite true. Sadly whatever the reasons are, I'm quite sure they are going to be effective in conspiring to make this deal fall through.
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