jimbeetle
msg:4556467 | 4:17 pm on Mar 19, 2013 (gmt 0) |
I wouldn't say that time spent on page is the direct cause, but lack of content certainly might be.
"Oh, there's really nothing here, where do I go now? Ahh, there's an ad I can click."
That can result in non-converting traffic leading to a downward smart price slap.
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internetheaven
msg:4556483 | 5:01 pm on Mar 19, 2013 (gmt 0) |
| That can result in non-converting traffic leading to a downward smart price slap. |
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I have not heard of this "smart price" reduction for "non-converting traffic". Do you have a few links to articles on the subject?
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jimbeetle
msg:4556536 | 6:48 pm on Mar 19, 2013 (gmt 0) |
| Smart pricing is designed to help advertisers confidently bid the maximum they’re willing to pay for their ads, which will increase publisher revenue over time. If a click is determined to be less likely to lead to a business result like a purchase or a newsletter sign-up, an advertiser’s maximum bid may be reduced. |
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[support.google.com...]
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internetheaven
msg:4557015 | 7:53 am on Mar 21, 2013 (gmt 0) |
Then that would suggest that time spent on the ADVERTISER'S site would affect revenue. That would make sense from what I've seen with my account over time.
It's a good job that Google have 1984'd the internet, otherwise they wouldn't be able to know what everyone does everywhere.
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