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March 2013 AdSense Earnings and Observations
HuskyPup




msg:4550078
 10:33 am on Mar 1, 2013 (gmt 0)

February was up and down like a yo-yo for me, calm down dear:-)

 

kimbodude




msg:4553464
 3:50 pm on Mar 11, 2013 (gmt 0)

@avalon, im telling you, its pure the arrow which is causing the loss in clicks. I just received a reply from adsense team totally next to the question, but then again i did not tell them about the arrow which was missing. I just replied now and hope they actually find the problem. On adsense forums (without posting any link) there is a huge topic as other people are experiencing the exact same problem.

kimbodude




msg:4553467
 3:52 pm on Mar 11, 2013 (gmt 0)

@avalon, also, premium publishers do not use the same adsense units we do, with the arrows, they use customized adsense.

breeks




msg:4553493
 4:28 pm on Mar 11, 2013 (gmt 0)

I think this is more about the ads that are being shown than anything else that is effecting CTR and CPC. Google is deciding what ads visitor sees not the content of the site.

Just like Google search these days Google decides the results based on the user not the search words.

A website about pets might get car ads, car site might get pet ads. So of course CTR sucks.

Some people never clean cookies so we have no Idea what ads they see.

Play_Bach




msg:4553516
 5:04 pm on Mar 11, 2013 (gmt 0)

> Google is deciding what ads visitor sees not the content of the site.

For those that don't know, this has been going on for a few years now. They're called Interest Based Ads (IBAs) and obviously they work for Google or they would have been gone a long time ago.

ember




msg:4553534
 5:32 pm on Mar 11, 2013 (gmt 0)

For those that don't know, this has been going on for a few years now.


Yes. When I now look at my site, I see ads for other websites I've just visited and ads that match the general content of other sites I've visited recently. My visitors are not seeing those same ads. I also see ads that match my content, and these may be contextual ads which my visitors also see, or they may be ads for other sites that I visit that are in my same niche.

It's confusing, but the bottom line is you cannot look at your site and know for sure what ads your visitors are seeing. Google is putting ads on your site that it thinks will make the most money, whether they match the content of the site or the behavior of your users.

FrostyMug




msg:4553539
 5:46 pm on Mar 11, 2013 (gmt 0)

Yes, something definitely happened today, my CPC is down 70%. Also something happened during the weekend, and probably last 2 weeks in general.

UGH...

HuskyPup




msg:4553546
 6:03 pm on Mar 11, 2013 (gmt 0)

I'm holding my breath with fingers crossed, PVs seem to be down a little however earnings are looking "normal" for the first time in 11 days...we'll see what the end of the day brings tomorrow (UK time).

JCKline




msg:4553564
 6:48 pm on Mar 11, 2013 (gmt 0)

Today G turned the lights on and things seem normal. I hope it sticks.

kimbodude




msg:4553571
 7:03 pm on Mar 11, 2013 (gmt 0)

Lights on how? please be specific, i dont see any improvement whatsoever and i still do not see any arrows back again on the adsense units. The forum from adsense is raging about this problem. Its all nice when your account is working, but that does not really help the others here u know?

breeks




msg:4553594
 7:38 pm on Mar 11, 2013 (gmt 0)

Today G turned the lights on


Not me having the lowest CTR in eight years.

Play_Bach




msg:4553601
 7:55 pm on Mar 11, 2013 (gmt 0)

> The forum from adsense is raging about this problem.

I checked out your thread kimbodude. Sorry, ads look like they always do here, grey arrows and all.

R0meo




msg:4553611
 8:08 pm on Mar 11, 2013 (gmt 0)

ctr for desktops is practically zero

kimbodude




msg:4553613
 8:16 pm on Mar 11, 2013 (gmt 0)

@romeo, exactly same here mate, desktop is totally down in revenue, tablets is still good income. Im thinking its region based. usa seems to show arrows and revelant ads, europe however is paying the price.

super70s




msg:4553614
 8:18 pm on Mar 11, 2013 (gmt 0)

Klimbert: Today it's a disaster, down by 85%.


Same here, shaping up to be a terrible day.

netmeg




msg:4553628
 8:50 pm on Mar 11, 2013 (gmt 0)

Its all nice when your account is working, but that does not really help the others here u know?


This is the earnings and observations thread, and all observations are welcome, whether or not they help others.

Klimbert




msg:4553794
 8:26 am on Mar 12, 2013 (gmt 0)

Yep earnings for tablets are ok (guys could you please check if your adds are relevant for tablets?).
The problem lies in desktop PC (no arrows, adds not relevant etc.)..

HuskyPup




msg:4553889
 12:05 pm on Mar 12, 2013 (gmt 0)

A better start to the week for me with a 133% click volume day but with EPC down I just ended up with a 100% average earning's day.

My UK clicks were way above average with a 10% CTR, that's probably a record for me.

However my main CMS gallery continues to be hammered with PVs at 48.3% v 2013 average. Surely someone at The Plex has made a connection between images and reduced earnings for publishers, and therefore Google, since Google's hotlinking can't be generating them any more income...can it?

avalon37




msg:4553898
 12:29 pm on Mar 12, 2013 (gmt 0)

I am seeing the grey arrows on 728x90 text ads on Desktop for 1 of my sites, but not my higher traffic site. Consistently showing for one, but not the other. Seems pretty odd. Not to mention unfair :)

HuskyPup




msg:4553918
 1:55 pm on Mar 12, 2013 (gmt 0)

Seems pretty odd.


It may seem to be very random from what you/I see however I'm fairly sure there is method to it otherwise they wouldn't seem to be so random. FWIW last night I was seeing the blue arrows all over my sites yet they've reverted to the occasional grey today!

jost




msg:4553920
 1:59 pm on Mar 12, 2013 (gmt 0)

Webmasters have reported that the text in many of their ad's have started using a teeny tiny font (screen shot verified), which is what is causing the massive drop is CTR.

This has not happened for Tablets, so tablet stats are not affected. I can verify, only my desktop stats are being hit by this google BUG.

Im going to try switching to Rich media ad's only until they fix this font BUG.

febryrbz




msg:4553949
 3:33 pm on Mar 12, 2013 (gmt 0)

I want to ask, is March always like this before?
My CTR and CPC keep going down from February.

breeks




msg:4553955
 3:57 pm on Mar 12, 2013 (gmt 0)

My CTR seems to be more in the normal range today. Hoping it stays that way expecting it not too. :)

avalon37




msg:4553981
 5:27 pm on Mar 12, 2013 (gmt 0)

My AdSense account manager basically said they they know nothing about what has been driving CTR down so much for publishers. That engineering at AdSense basically calls all the shots and there is zero communication between departments. But assured me that that if publishers are losing money that Google is losing money.

JCKline




msg:4553988
 5:39 pm on Mar 12, 2013 (gmt 0)

Yesterday ended well for me and today is looking good so far. I assume publishers are spending their tax refunds. I wont count on it lasting as a good trend never does, but I'll enjoy the short ride...which doesn't come even cloe to making up for such a bad start if the month.

Chapman




msg:4554000
 5:50 pm on Mar 12, 2013 (gmt 0)

if publishers are losing money that Google is losing money


That makes sense unless our "lost" revenue has been "found" by Google.

avalon37




msg:4554001
 5:57 pm on Mar 12, 2013 (gmt 0)

Chapman I know full well that Google never loses money :) Just wanted to post what I was told. Google employees are well trained to say the right things :)

netmeg




msg:4554005
 6:12 pm on Mar 12, 2013 (gmt 0)

I assume publishers are spending their tax refunds.


I wish, but I suspect I'm gonna be paying bigtime this year.

HuskyPup




msg:4554020
 6:47 pm on Mar 12, 2013 (gmt 0)

Fingers crossed again, so far today all metrics are coming back into my average range, hopefully they've identified the fubar?

breeks




msg:4554104
 10:20 pm on Mar 12, 2013 (gmt 0)

Fingers crossed again, so far today all metrics are coming back into my average range


Same here.

jost




msg:4554116
 10:39 pm on Mar 12, 2013 (gmt 0)

still in the #*$!ter here, no change

ember




msg:4554135
 12:20 am on Mar 13, 2013 (gmt 0)

Amazing RPM today.

This 275 message thread spans 10 pages: < < 275 ( 1 2 3 [4] 5 6 7 8 9 10 > >
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