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Finalised v Estimated blairsp msg:4449456 3:46 pm on May 4, 2012 (gmt 0) March estimated figures were reduced by 65% in googles favour compared to finalised. I use google analytics. Is there anything I should be looking for as this has never happened before. Previous biggest reduction was less than 1%
netmeg msg:4449533 5:45 pm on May 4, 2012 (gmt 0)
Look at your traffic first. Any weird spikes? Coming in on the usual keywords and from the usual sources and countries?