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Google Retiring AdSense for Domains
joeventura




msg:4420607
 6:46 pm on Feb 22, 2012 (gmt 0)

Received this from Google Today



Hi,
We’re contacting you because you’re using AdSense for Domains to monetize your undeveloped domains. After evaluating the benefits of our partner network, we’ve decided to retire the Hosted domains product within AdSense. Going forward, undeveloped domains will only be served through our existing AdSense for Domains distribution network.
Our records show that XX of your Hosted domains will be affected by this upcoming change, which will follow the schedule below:

March 21: You’ll no longer be able to create new Hosted domains

April 18: Hosted domains will become inactive and it’ll no longer be possible to earn from them

June 27: Hosted domains will no longer be available in AdSense accounts

To continue monetizing your undeveloped domains, you can migrate your domain portfolio to any domain parking provider. Find out how in our Migration Guide:
Migration Guide


Please note that this upcoming change won’t affect any other AdSense products you’re currently using or the availability of other products to you. In addition, reporting on your Hosted domains will remain available throughout the schedule above and for a period following the retirement.
For more information see the Help Center. We appreciate your understanding and thank you for your patience as we continue to develop new features and offerings within AdSense.

Sincerely,
The Google AdSense Team

 

Lame_Wolf




msg:4420608
 6:48 pm on Feb 22, 2012 (gmt 0)

About time too. It was so wrong of them to start it in the first place.

Windslide




msg:4420658
 9:38 pm on Feb 22, 2012 (gmt 0)

Exactly, about time. I never understood how those domain qualified for "quality content".

greenleaves




msg:4420670
 10:04 pm on Feb 22, 2012 (gmt 0)

I lost an adsense account because I dared park some domains with them. :'<

motorhaven




msg:4420696
 12:16 am on Feb 23, 2012 (gmt 0)

Its motivation for me to get off my tail and finally do something with those extra domains I have lying around.

ChanandlerBong




msg:4420774
 7:56 am on Feb 23, 2012 (gmt 0)

I think this is what you call shutting the stable door after the horse has bolted, set up home in the neighboring state, run for senator and made hay free for everyone. And got married.

HuskyPup




msg:4420848
 12:33 pm on Feb 23, 2012 (gmt 0)

Just goes to prove what many have known in the domaining industry for a long time ... mostly pointless, mostly way over priced and the sooner unused names are not developed or url pointed/forwarded (say 2 years) then they should be returned to the open market.

I know, controversial but let us all get a grip on reality...use it or lose it...or at least put up a splash page, it's not that difficult for those protecting typos etc.

Ah, I forgot...jobsworths...what would we do without those global a$$hole$?

J_RaD




msg:4420900
 2:43 pm on Feb 23, 2012 (gmt 0)

uh oh godaddy stock is dropping....

motorhaven




msg:4421034
 7:07 pm on Feb 23, 2012 (gmt 0)

I think the only thing it "proves" is nothing at this point. It could be something as simple as a cost/benefit analysis for Google.

"Should be returned." So, if one buys something and does not use it... they should give it back? Isn't that anti-market in just as many ways as it is pro-market. Who is too judge what is underway for a domain or not?

In my case there are valid reasons for hanging on to domains. I sold a large site a few years ago and had projects in the works (actively being coded) for other domains. They didn't buy these domains, and the projects were shelved in the process. One by one domains have been put into use as new projects have been developed --- but since I sold the "big" site I've gone from having 6 employees to being a one-man band.

Adsense for domains was merely a matter of convenience for someone like me, allowing me to know that at least the domains *might* break even while I completed other projects (they never have), was simply easier than writing a custom page for each.

So, like I said earlier, motivation to do something with them. That was already planned but I'll have to work extra to do it sooner rather than later.

Not everyone with extra domains is a name farm.

HuskyPup




msg:4421175
 1:14 am on Feb 24, 2012 (gmt 0)

Not everyone with extra domains is a name farm.


I didn't even imply that, the reality is that many of us bought what we thought were great domain names with the intention of developing them, however the actual reality is that many of us have never, and never will, get around to developing them.

Why do we keep hold of them? Quite simply to stop someone else developing a site on that name. Typos and name protection are another thing altogether and, as I wrote, url forward or create a splash page...simple, just do something with it!

I have relinquished 200+ names during the last couple of years and I have never bothered to look if anyone has registered them, I don't care, I over-estimated my ability to use them plus, honestly, I have never needed them.

And I'm just about to let another 30-40 names die this next month or so.

motorhaven




msg:4421183
 1:43 am on Feb 24, 2012 (gmt 0)

Wow... I've never had over 50 domains! I can see where you're coming from with that many, but for smaller fry like myself each domain does have an intention. I launched 4 sites this year. Just have to get to the rest when I can. :)

I have a business associate, I gave him the speech this past week about domains which will never be developed. Found out he was hording about 300 domains all related to a single project we're working on and already launched. Only a handful where the typos we needed to catch and a couple of trademark issues. His excuse was "they are all sub-themes of the main site." I had to drill into him that it was bad to put each sub-theme on different sites since they are all part of the "main" topic and it was better to lump them together for greater content on a single domain.

He *promised* he was going to let them expire... but I honestly think some people are somewhat addicted to registering every thought that goes through their heads!

farmboy




msg:4421356
 3:05 pm on Feb 24, 2012 (gmt 0)

uh oh godaddy stock is dropping....


Yep. Danica slammed the inside wall at Daytona.


FarmBoy

graeme_p




msg:4422201
 10:54 am on Feb 27, 2012 (gmt 0)

There are people with much large numbers of domains than HuskyPup. I think the biggest have hundreds of thousands. That s a problem.

scooterdude




msg:4422204
 11:36 am on Feb 27, 2012 (gmt 0)

Correct me if I am wrong , but godaddy and sedo et al were parking providers long before Adsense for domains came along, I thought they had their own providers separate from google?

meanwhile my pool of domains has been dropping continously for ages, an i see several formerly squatted domain cropping up as reality sets in

netmeg




msg:4422290
 3:48 pm on Feb 27, 2012 (gmt 0)

Actually, no. GoDaddy and Sedo's parking provider is a Google feed.

scooterdude




msg:4422298
 4:16 pm on Feb 27, 2012 (gmt 0)

But they had a parking program before adsense for domains so, presumably the have some kind of fall back,,,,
perhaps this bit

Sorry, dunno how to use quotes
>> Going forward, undeveloped domains will only be served through our existing AdSense for Domains distribution network. <<


Unless they're gonna enter the ad network provider market :)

netmeg




msg:4422322
 5:10 pm on Feb 27, 2012 (gmt 0)

A Google domain parking feed is not the same as AdSense for Domains. The Google domain feed has been around pretty much as long as there was AdSense. Maybe longer. Yahoo had one as well.

bhartzer




msg:4422326
 5:21 pm on Feb 27, 2012 (gmt 0)

Correct me if I'm wrong, but they're not retiring the Google Parked Domains program, it's just the domains within AdSense:

retire the Hosted domains product within AdSense

So, if you have a lot of domains and are using the Google parked domains program, then that's not going away. It's just the Adsense for Domains program.

darco




msg:4424997
 11:03 am on Mar 5, 2012 (gmt 0)

google starts hating adsense oriented websites

Lame_Wolf




msg:4425038
 1:31 pm on Mar 5, 2012 (gmt 0)

google starts hating adsense oriented websites
Starts ? They always have.
jmccormac




msg:4425237
 8:52 pm on Mar 5, 2012 (gmt 0)

Being utterly cynical, this is what I think is going on:

Google's search index quality has been negatively affected by Panda.

The Panda updates have damaged good sites and now PPC parked pages are creeping up in the SERPs.

Because Google's blind crawling is inelegant (crawl everything and then figure out what's good), tens of millions of PPC parked domains have been included in index.

The list of AfD domains can now be used as an additional filter for the SERPs. (Google announced before Christmas that it would be deemphasising PPC parked domains in the SERPs).

Regards...jmcc

netmeg




msg:4425260
 9:51 pm on Mar 5, 2012 (gmt 0)

I think it's just another product that they didn't want to spend the time or energy on doing right, so they canned it. Also, their domain partners were none to happy with AFD either.

jmccormac




msg:4425276
 10:53 pm on Mar 5, 2012 (gmt 0)

I think it's just another product that they didn't want to spend the time or energy on doing right, so they canned it.
Google is quickly turning into a cargo cult operation - imitating rather than innovating.

Regards...jmcc

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