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Adsense optimalisation with DFP

Msg#: 4347568 posted 7:28 am on Aug 4, 2011 (gmt 0)

Since the end of February my adsense earnings got lower and lower. And at this stage I need to do something about it because the earnings are getting way to low.

I decided to try Google DFP small business. This way I would like to a/b test several ad positions and variations a lot quicker. For most of the site Iíve added the code but for my forum I do not seem to be able to get the things done the way I want it.

I have three banners (or Ad units). One for the top of my page, one after the first post and one after the last post. I would like to show only one banner at the time to see which position (or Ad Placement) works best. Each Ad unit need to be shown at a specific position to correspond the background colours of the website.

Iíve tried a lot of options to try to accomplish this, but it didnít work out :) . At this time of the three ads one is showing on the pace bot always at the same spot. I would like this to rotate.

Iíve tried to put all the ad units in the same ad placement, but this didnít work. Then I tried to give easy ad unit its own ad placement (in the future I would like to show multiple ads for the same ad placeplant).

Anyone who might be able to help me with the settings?


Sally Stitts

WebmasterWorld Senior Member 10+ Year Member

Msg#: 4347568 posted 6:28 pm on Aug 4, 2011 (gmt 0)

DFP = DoubleClick For Publishers



WebmasterWorld Senior Member leosghost us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

Msg#: 4347568 posted 6:59 pm on Aug 4, 2011 (gmt 0)

DaStarBug has extremely useful suggestions.



Msg#: 4347568 posted 6:33 am on Aug 5, 2011 (gmt 0)

I've already looked into that but couldn't find an answer for this setup.


5+ Year Member

Msg#: 4347568 posted 2:13 pm on Aug 5, 2011 (gmt 0)

You could write a script that gives out one of three pattern at random and depending on the pattern one of your Creatives is shown.
For how to use patterns check my dfptutorial website.

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