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"Ad Sense" Magazine, (1901)
Term may be copyrighted or public domain and not Google's to own...

 4:17 am on Sep 24, 2010 (gmt 0)

If you notice, Google does not put trademark, registered trademark, salesmark of other legal claim next to the term "AdSense" when it uses the name of that product/service in print.

While searching for something else, I ran across a copy of the December 1901 issues of the magazine "Ad Sense" -- scanned into Google Books of all places!




 11:30 am on Sep 24, 2010 (gmt 0)

I dunno, it looks to me like Google has it registered as a trademark:

(Edited because the search link expires)

[edited by: sonjay at 12:09 pm (utc) on Sep 24, 2010]


 11:47 am on Sep 24, 2010 (gmt 0)

Don't trademarks only last for a specific period of time?


 12:12 pm on Sep 24, 2010 (gmt 0)

Registrations issued on or after November 16, 1989 have a ten-year term, renewable every ten years.

See Trademark FAQs for more info:

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