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|"Ad Sense" Magazine, (1901)|
Term may be copyrighted or public domain and not Google's to own...
If you notice, Google does not put trademark, registered trademark, salesmark of other legal claim next to the term "AdSense" when it uses the name of that product/service in print.
While searching for something else, I ran across a copy of the December 1901 issues of the magazine "Ad Sense" -- scanned into Google Books of all places!
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