Msg#: 3814120 posted 10:00 pm on Dec 24, 2008 (gmt 0)
I've been using AdSense on a few of my sites ever since the program began, but have really been out of the loop for the past few years with all of this on autopilot. So my question may be easily answered by those that are more involved recently that I've been.
Google reads the content of my pages, then serves up ads that match the content of the page.
But on a few sites (like MySpace), I've noticed something a bit different. It seems that the ads have nothing to do with the content, but instead are related to other sites that I've been to recently or other topics. For instance, I may have been viewing a site recently that's about widgets, and another about thingamajigs. Then I get an email via MySpace, and while reading it I see ads for websites selling widgets and thingamajigs, which is completely unrelated to the email I'm reading.
How is this working? Do regular publishers have access to this, or is it something that certain sites like MySpace have negotiated with Google? It would seem to be a great way to display ads on pages which are private and only accessible once a user logs in.
Msg#: 3814120 posted 3:46 pm on Dec 25, 2008 (gmt 0)
And I'm fine with all of that (I could kill my cookies if I wanted to do something about it).
What I'm wondering is how this works from a publisher standpoint. Do you get to choose between content-targeted ads and history-based ads? Is this something that Google does on its own with all AdSense ads (my sites still show content-based ads only)? Is this something available only to a select few publishers?
If publishers have an option, what experiences have you seen if you choose this option? Higher, lower, or the same click-thrus?