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Google AdSense Forum

This 172 message thread spans 6 pages: < < 172 ( 1 2 3 4 5 [6]     
AdSense for Domains Now Open to All Publishers
We've announced that we are extending AdSense for domains to all publishers
AdSenseAdvisor




msg:3805293
 5:21 pm on Dec 11, 2008 (gmt 0)

We just posted this announcement on the Inside AdSense blog.

ASA

 

OnlyToday




msg:3808801
 7:38 pm on Dec 16, 2008 (gmt 0)

They don't clutter up search results (at least when the search engines are working correctly) and are seen only when people type in their URLs.

I routinely examine the first 500 Google results using bots that harvest meta descriptions and images of the page. These bots can detect 404 and other errors but parked domains must be purged manually. I haven't been keeping stats on these but next time I do this I will. But just based on my routine procedure experience I would estimate that the ratio of parked domains to actual websites in the Google serps (first 500 results) is about 1:30.

I won't give any clues as to how I detect parked domains and purge them because they are becoming ever more sophisticated and looking more and more like actual websites with meta data, appropriate titles, etc. I have no doubt that their goal is to fool the search engines and enter the serps.

This is being done by offshore corporations (the one connected to the largest registrar is in the British VI) and ultimately the only way to distingush these from actual websites (even for someone like me who does it professionally) is to follow the links in the "menus" and "clouds."

This is an insidious development that threatens to make the web a labyrinthine puzzle even for experienced users and totally useless to children and newbies. All done for the same reason that our mailboxes are filled with spam.

It angers me that Google is going down that road as well because their additions will easily render the internet effectively useless.

Oh, BTW. Although I deplore this development and would like to stop it I am going to capitalize on it. I have figured out how, and will in the future be one of the few honest sources of information on the web. I think this has some potential. :)

[edited by: OnlyToday at 8:02 pm (utc) on Dec. 16, 2008]

coachm




msg:3808809
 7:58 pm on Dec 16, 2008 (gmt 0)

You're probably missing the fact that parked domains aren't "Web sites". They don't clutter up search results (at least when the search engines are working correctly) and are seen only when people type in their URLs.

I'm not understanding your response, but riddle me this. ONE domain, let's say dkdiowie.com, which isn't in the search engines (I suppose that's your contention), but manages to get 30k impressions JUST FOR ME. Type in's, eh?

So, I'm not sure what I'm missing. THese numbers seem fairly clear. My ad budget was getting eaten up by parked domains, so it wasn't showing on your sites (assuming it would fit). If I hadn't caught this, my daily budget would have been exhausted during the day, thus taking my ads out of the pool you might draw from.

Which, I suppose I would be happy with as an advertiser if I was getting something for my money. I got cheap clicks, mind you. Worthless is worthless at no matter what price.

...which is the other issue. It's far easier to turn the content network off and get rid of ALL content problems, than dig into the details. And I bet you a LOT of advertisers don't realize how much of their money is going to parked domains.

...well, lovely. Let's get more of them.

coachm




msg:3808812
 8:02 pm on Dec 16, 2008 (gmt 0)

Interesting. Maybe the problem could be solved by restricting parked-domain ads to people with thousands or millions of domains, as the big-time domainers and some other members of this forum would prefer? :-)


John you're obviously an intelligent fellow, so what point is there in writing the above, when nobody has suggested what you say has been suggested?

Is it that you aren't understanding what's being said?

If you haven't quite got what is being said, the ideal is that google doesn't provide incentive to monetize ANY parked pages, or for that matter any other manner of junk sites, thus following its own mission statements.

..to anyone.

What IS also being said is that opening up the program is a step in the exact opposite direction.

In any event, no matter. If my numbers are accurate and representative, next time you want to know where the ad inventory is going, you know where to look for that which you are not getting.

signor_john




msg:3808835
 8:28 pm on Dec 16, 2008 (gmt 0)

If you haven't quite got what is being said, the ideal is that google doesn't provide incentive to monetize ANY parked pages, or for that matter any other manner of junk sites, thus following its own mission statements.

Google's mission statement--"to organize the world's information and make it universally accessible--has nothing to with advertising. Advertising is the fuel that makes it possible for Google to fulfill its mission, just as advertising is the fuel that makes it possible for my mom-and-pop information site to fulfill its mission. Whether Google allows advertising on parked domains, scraper sites, or toilet lids may be a topic worth discussing, but it isn't directly related to Google's stated corporate mission.

Back to the topic of parked domains for the little guy (which is what this thread is about): Google has been allowing ads on parked domains for years, and that isn't going to change becase a handful of Webmaster World members recite their usual "Google is evil" mantra. So the only real issue here is whether parked-domain ads should be reserved for the privileged few or made available to rank-and-file AdSense publishers. Again, I'm not a fan of ads on parked domains, but if such ads are going to exist (and they are, whether we like it or not), then I'm all in favor of spreading the wealth around. If nothing else, taking control from a handful of middlemen should help to distribute power and prevent organized crime from taking control of the parked-domain industry.

OnlyToday




msg:3808875
 9:16 pm on Dec 16, 2008 (gmt 0)

signor_john I've never said Google was evil, not even close. But this current venture--the subject of this thread--definitely exposes them as vulnerable.

signor_john




msg:3808877
 9:18 pm on Dec 16, 2008 (gmt 0)

Zett, you might want to re-read Martinibuster's earlier post:

Just a friendly reminder that this is not a general gripe thread. Let's please keep to the topic under discussion and stick with that. Threads discussing other members are off topic.

The topic under discussion isn't me, or what you think about Google.

Even if the purpose of this thread were to help Webmasters "evaluate whether they should try AdSense or not," it's worth noting that any reversal of Google's new policy after its announcement would send an extremely negative message to prospective AdSense publishers--not to mention existing AdSense publishers who have already acted on the announcement by signing up for the expanded parked-domain program. Such a reversal would also lead to angry cries of "Breach of promise!" and "Google is evil!" on this very forum.

coachm




msg:3808893
 9:37 pm on Dec 16, 2008 (gmt 0)

Google has been allowing ads on parked domains for years, and that isn't going to change becase a handful of Webmaster World members recite their usual "Google is evil" mantra. So the only real issue here is whether parked-domain ads should be reserved for the privileged few or made available to rank-and-file AdSense publishers. Again, I'm not a fan of ads on parked domains, but if such ads are going to exist (and they are, whether we like it or not), then I'm all in favor of spreading the wealth around. If nothing else, taking control from a handful of middlemen should help to distribute power and prevent organized crime from taking control of the parked-domain industry.

I don't see it that way. I was just reading your posts, and you are doing a really good job of convincing me to pull my January ad campaigns off the content network. Ok, well google is a bigger influence.

You have to follow the logic a bit further than you are. I want my ads on quality sites with content. Why is irrelevant. Google's making it MY responsibility to opt out of the crap, whether its parked domains, or whatever, which means, in total, that it's MY time going to police where my ads are shown.

That's not what I and many other advertisers pay for, because we aren't in the ad industry. So, faced with having to spend time on this, making sure all our options are set to prevent junk, plus everything else we need to do to safeguard or ad dollars, it's...

...easier not to bother with you, or ANYONE in the content network. The poorer the overall quality, the more work we have to do, the less likely you are going to get ANY money from us or other similar advertisers.

Even if we put aside the "ethics", we can't put aside the issue of credibility, and advertiser behavior.

Quality, whether it's a smaller type issue (extra parked domains from the new policy) or MFA, whatever, affects OUR decisions to put ads on your sites.

AND, it affects the income you and I receive from ads on our sites.

We want them ALL gone. Not added to. If google won't safeguard our dollars, they won't get them. Thus, you won't either.

coachm




msg:3808911
 9:48 pm on Dec 16, 2008 (gmt 0)

worth noting that any reversal of Google's new policy after its announcement would send an extremely negative message to prospective AdSense publishers--not to mention existing AdSense publishers who have already acted on the announcement by signing up for the expanded parked-domain program. Such a reversal would also lead to angry cries of "Breach of promise!" and "Google is evil!" on this very forum.

You are probably correct, but then, google publishers tend to complain about everything anyway. And just to add, I get really fed up with people labelling others as part of "google's pr department".

...that said, while publishers might get mad if google revoked the parked domain policy AND shut the whole parked program down, they'd almost certainly get my advertiser money in January.

...which could be substantial, since we're going heavy into our own products, and will push real hard in terms of ads.

...but no problem. We certainly aren't the only advertisers who will pull our dollars. Advertisers have stayed out of content, or pulled out, and will continue to do so, mainly because of the simple face value, lousy quality.

I think (just my opinion) that EVERY reputable adsense publisher should push to cleanup contentless sites, MFA, and also bad advertisers doing cruddy things.

...because if you don't quite know it yet, there's money coming out of your pockets because of the junk. Lots of money.

...but if you don't believe quality has anything to do with low ctr, then fine, nothing I can do to convince you. But don't expect sympathy or help when the income gets dragged down even lower.

signor_john




msg:3808913
 9:48 pm on Dec 16, 2008 (gmt 0)

I want my ads on quality sites with content. Why is irrelevant. Google's making it MY responsibility to opt out of the crap, whether its parked domains, or whatever, which means, in total, that it's MY time going to police where my ads are shown.

It took you nearly five years to figure this out? (That's how long Google has been selling ads on parked domains.)

We want them ALL gone. Not added to. If google won't safeguard our dollars, they won't get them. Thus, you won't either.

OK, but wouldn't your call to arms be more effective in the AdWords forum, instead of in a thread on a rather narrow topic?

(BTW, you needn't try to convince me that AdSense could be a better environment for advertisers: I've been critical of the program since the beginning, when Google went for market share at the expense of quality. As far as I'm concerned, Google should allow one standard color scheme for ads, have a limit of one ad unit per page, get rid of link units, be far more aggressive in purging marginal publishers, and so on. But "How I'd run AdSense if I were in charge" rants are a topic for another day and another thread.)

coachm




msg:3808927
 10:03 pm on Dec 16, 2008 (gmt 0)

John, yes it took me five years. I won't detail the reasons, since I gather you aren't an advertiser.

As for talking about it here, I do so because it seems like people such as yourself are unclear about how specific actions affect advertisers, which is where your money comes from.

I don't know if it's to late for google to change its policies, but that's fine. I'll take my money elsewhere, AND, I've already reduced my adsense impressions by 50% (care to take a guess what's happened to my cpm rates, and total revenue?)

Wacky. Just plain old wacky.

signor_john




msg:3808938
 10:15 pm on Dec 16, 2008 (gmt 0)

Dauction made an interesting comment in the "Signed up for Adsense for Domains - was rejected" thread:

"Parking names makes far more sense than building a 1 page made for adsense page.

"The 1 page made for adsense is against adsense TOS.. they don't want millions of useless 1 page MFA's cluttering the serps.

Parking the names takes care of the serps issue because Parked under Google those names will not be found in the serps.(Yeah tons of more crap cleaned up)"

I thought I'd quote it here because it's directly related to the topic of this thread.

coachm




msg:3809104
 12:03 am on Dec 17, 2008 (gmt 0)

I thought I'd quote it here because it's directly related to the topic of this thread.

I don't think it's relevant. Why would anyone think that we can only get rid of 1 page MFA's or parking?

Seriously. It's not one or the other. The program, (and us as publishers) suffer as a result of junk on all sides.

How bout this as a remarkable idea. Get rid of MFA's, AND domain parking, and convince people like me to advertise on a top quality network of sites. OR RE-convince me.

Scurramunga




msg:3809133
 12:51 am on Dec 17, 2008 (gmt 0)

Interesting. Maybe the problem could be solved by restricting parked-domain ads to people with thousands or millions of domains, as the big-time domainers and some other members of this forum would prefer?

I don't seem to recall anybody here advocating the restriction of parked domain ads to big domainers. In fact I do seem to recall some WebmasterWorld members advocating the eradication of parked domain ads entirely.

annej




msg:3809149
 1:36 am on Dec 17, 2008 (gmt 0)

AdSense has sure moved a long ways from the original concept of matching ads for content sites.

I wish some other internet company would do just that so we could have another choice.

signor_john




msg:3809199
 2:56 am on Dec 17, 2008 (gmt 0)

I wish some other internet company would do just that so we could have another choice.

There are alternatives, but most publishers--including those who perpetually complain about AdSense--stick with the contextual ad network that pays them the most money.

Atomic




msg:3809250
 4:53 am on Dec 17, 2008 (gmt 0)

stick with the contextual ad network that pays them the most money.

Perhaps. But allowing ads on parked domains cost Google my advertising dollars. It was a decent budget, too. Now it goes elsewhere and it always will.

wyweb




msg:3809264
 5:33 am on Dec 17, 2008 (gmt 0)

They're already doing it... been doing it for several years now..;.

Impact on my stuff?

Haven''t seen it yet....

skweb




msg:3809688
 6:30 pm on Dec 17, 2008 (gmt 0)

I don't understand this discussion. This product will definitely help a lot of publishers. I have 4 domains that I registered with GoDaddy but do not have the resources to launch and operate websites yet. GoDaddy is displaying ads right now. Why can't I display AdSense for domains and get some compensation for something that I am paying for. Thank you Google.

Will some abuse it? Sure but that is no justification for not providing this.

Atomic




msg:3809739
 7:41 pm on Dec 17, 2008 (gmt 0)

I consider the program's mere existence to be abuse. This entire thread contains quite a bit of justification if you'd care to read it.

farmboy




msg:3809755
 8:07 pm on Dec 17, 2008 (gmt 0)

I have 4 domains that I registered with GoDaddy but do not have the resources to launch and operate websites yet. GoDaddy is displaying ads right now. Why can't I display AdSense for domains and get some compensation for something that I am paying for. Thank you Google.

FWIW, GoDaddy already has a program where you could have parked your domains and earned cash from clicks. It's called DomainCash or something like that. Of course, GoDaddy gets a cut of that revenue.

With Google opening up their domain parking program, someone can simply switch from GoDaddy's program to Google's program. In theory, the domain owner should earn more with Google rather than GoDaddy because the revenue isn't being shared with the middleman.

I say "in theory" because I don't know whether GoDaddy's layout would attract as many clicks as Google's, what percentage of click revenue is passed on to the publisher with GoDaddy as compared to Google, etc.

Then there is another factor to consider. If lots of people switch from GoDaddy's program to Google's, I wonder if GoDaddy will just sit back and take the hit. GoDaddy might decide to add a fee of some sort to every registered domain that participates in Google's program and not in GoDaddy's program.

FarmBoy

potentialgeek




msg:3810033
 2:23 am on Dec 18, 2008 (gmt 0)

Anyone tested Google Parking v. Sedo or GoDaddy, etc? to see who gives more cash? If anyone has, please start a new thread. This one is getting old and stale.

p/g

farmboy




msg:3814320
 3:35 pm on Dec 25, 2008 (gmt 0)

On a related note:

[internetretailer.com...]

Two brief quotes from the article:

The court awarded Verizon $50,000 for each domain registered by OnlineNIC.

Cybersquatters often register web addresses close to those of leading retailers and other companies, hoping to lure unwitting consumers and make money by serving them pay-per-click ads.

Be careful which domains you register.

FarmBoy

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