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ASA: What are theTop 5 Publisher Requests?

 10:37 pm on Nov 19, 2008 (gmt 0)

From another thread here: [webmasterworld.com...]

I'll make you a deal: if you all, the members of the AdSense WebmasterWorld forum, can agree on your top 5 asks in order of priority, I will personally email the Director of Product Management for all AdSense products with your list.

So lets get it started.



 11:35 pm on Nov 19, 2008 (gmt 0)

- Way more than 200 sites in the Competitive Ad Filter.
- Allow blocking by keyword in domain name (e.g., just "example" instead of having to add example.com, example.net, example.info, and 30 other example.tld)

[edited by: LifeinAsia at 11:36 pm (utc) on Nov. 19, 2008]


 11:44 pm on Nov 19, 2008 (gmt 0)



 12:07 am on Nov 20, 2008 (gmt 0)

I'll go with the minimum CPC option.

May turn out to be a stupid idea when you look at the bottom line but I'd at least like to try it.


 12:11 am on Nov 20, 2008 (gmt 0)

Another option I'd like is have the click open a new window rather than lose my visitor.


 12:19 am on Nov 20, 2008 (gmt 0)

* blocking by phrases on the landing page
* blocking by wild card, ebay.* for example
* blocked ad list, what ads would have been, when there is no filter
* more ad channels
* wild card feature of URL channels

* blocked ad list, what ads would have been, when there is no filter

The blocked ad list would be very usefull to see unwanted side effects of the blocking by phrases.

For example, I have a block list for words.
When one of this words is in a form, the form is not sent.
This was because of terrible form email spaming.

There was CIALIS on the block list.
What an unluck, that speCIALISt contains exactly this,
and so some important forms had been not sent to me.

Or maybe I block a big ad company for a single bad ad campaign.
When I would see actual ads from this company,
which would have been on my site,
I would remove this domain from the filter list.

Or maybe a domain name is sold. The new owner makes complete different ads.

Let's imagine an example screen

blocked in filter ads last month view blocked ads
quickmoney.com 555 Click
quickermoney.com 0

So I could see, quickermoney.com has given up AdWords,
needs no longer to use up space in the filter

* wild card feature of URL channels

I have URL channels like


and so on

To watch only what's the total earnings of all my reports from 2008,
I need - English and German - 50 URL channels


Should bring in one URL channel all together.


 12:22 am on Nov 20, 2008 (gmt 0)

Another option I'd like is have the click open a new window rather than lose my visitor.

I have messed up my German search box.

I visited the advanced features. Since this, I want "open search results in a new window" but it does not work, opens search results always in the same window.

Please debug the improved search box.


 12:23 am on Nov 20, 2008 (gmt 0)


Another option I'd like is have the click open a new window rather than lose my visitor.

You can do that by using Ad manager.

List so far:
1. Bigger competitive ad filter
2. Block by keyword
3. More channels
4. Minimum CPC

Visit Thailand

 12:34 am on Nov 20, 2008 (gmt 0)

1) Ability to set minimum cpc especially for targetted ads.

2) Block ads by keyword.

3) Update the GAS login so I can use my current Google account email to login. Currently if I try to login to GAS with my email and password it says I have to migrate the accounts or something despite the fact that the email and password used for the GAS and Account login are exactly the same.

Currently I have to login to Account and then go to GAS where it must recognise the cookie saying I am logged in!

4) Have a referral system so when advertisers contact me for advertising I can send them a link and make a commission from any money they spend.

5) Install a system where I can sell specific areas of my site in addition to the 3 adblocks we all have now.

I would like to be able to sell specific sizes of ads without the Ads by Google, approve them myself and have GAS manage all the payments etc.

6) Alternatively, create code that I can use on my site which sells ads via GAS.

In other words I would like to sell direct advertising more agressively, but would prefer to use GAS's reach and payment system to help me do this.

The code I would put on my site would allow advertisers to target a specific ad slot on my site, then bid for it etc.

The code would of course force the advertiser to be an Adwords member but would make it easy for each site to sell their own ad spots via google.

This is in addition to the 3 ad blocks. I have been looking for a way I could get potential advertisers to upload their ad which I approve and then get them to bid for placements.

I know that if Google does this I would make less than selling the ads directly but that is the price I am willing to pay for a simple payment system and the technological know how and the reach G has.


 12:41 am on Nov 20, 2008 (gmt 0)

If you guys are going to keep suggesting that people use the "ADSENSE AdManager" then it needs to be made much more simple to use. It is totally confusing and the instructions are double talk. It is not nearly as user friendly as the AdWords side of the system. The design of the "AdSense AdManager" needs a total overhaul so that it is user friendly and easy to use.

I vote for minimum bid filters for channels. Or minimum CPC filter, same thing.

I vote for keyword filters on channels. (Keywords are already hooked to each AdWords ad) There needs to be a way to filter crap ads off our pages by the use of keywords.

I vote for wild card "*" key on all filters.

I vote for 500 filters on each channel.


 12:54 am on Nov 20, 2008 (gmt 0)

1. Opt out of run-of-network ad sales. Only ads relevant to page content or targeted to site accepted.
2. Minimum bid filter for channels.
3. Bring options from Ad Review Center to Competitive Ad Filter, i.e. 'Block this URL/domain only' and 'Block all URL/domains from this advertiser.'
4. Instant removal of ads in filter from website. (Okay, I'll take less than one hour.)
5. Negative keyword filter for ads. (It would be most helpful if Google would provide the publisher a list of keywords that G is using to target ads to their site, and a way to "opt out" of some of those keywords.)


 1:09 am on Nov 20, 2008 (gmt 0)

- setting a minimum EPC per channel/sites

- more elaborate tools to block unwanted ads/advertisers such as "block this advertiser account" or "block by keyword" for the whole account or a particular site (the ad review doesn't even say which site is being targeted). Google should aggregate this info from publishers to review advertisers who seem abusive.

- On the other hand, the ability to categorize the topic of a site so we can avoid ambiguous themes ("The Doors" being a music group, not a renovation company) and positively help out Adsense bring more relevant ads. I know Adsense is contextual, it should be automatic and people could abuse this feature, but it could be used just to favor slightly a topic in case of possible confusion.

- More information on the status of a site being smart priced or not. Sometimes a site will reach a scary low in terms of revenue but we don't know if the reasons are seasonal, economical or if the site is smart priced, and we might end up doing stupid things to get out of smart pricing, like disabling ads on whole sections (ex: image gallery), while it was just an unrelated issue.

- Adsense preview tool for Firefox, pretty please (maybe integrate it to the google toolbar).

- Better control of ad links unit landing page colors. The colors for the ad doesn't always (make that almost never) translate well for the whole page listing all the advertisers. The old classic colors may have been inflexible but at least they weren't horrifying.

Old request that got answered:

- Integration of adsense to google analytics. THANKS GOOGLE (although I haven't seen it in my account yet).


 2:14 am on Nov 20, 2008 (gmt 0)

You guys are surfacing some good stuff. Keep it coming.



 2:40 am on Nov 20, 2008 (gmt 0)

I want a time stamp on the earnings report page. I do NOT need to know how long since my last log-in. I want to know what TIME (PST or whatever) the amount on the report was generated.

This will reduce the number of "stats stuck" threads here and reduce speculation about the competence of the AdSense team.

If I know what time the figures refer to they will be useful figures and not a reason to worry or speculate about plex-freeze.


 3:03 am on Nov 20, 2008 (gmt 0)

You guys are surfacing some good stuff. Keep it coming.

I don't know who is going to decide which are the 5 most important, but here are three:

1. My number one request is simply for you (ASA) to stay here and participate. If you see a discussion about a certain feature request and you've forwarded it on to the proper people, tell us.

If you see a discussion about a certain feature request and you know for some reason it just isn't in the cards anytime soon, tell us if you can. If you know I want a pony for Christmas really bad but you also know it's not going to happen, tell me now - don't let me anticipate it and be disappointed on Christmas morning.

2. More channels, lots more.

3. When I put a URL in the filter, give me a few check boxes or space for text so I can tell you why I placed that URL in my filter. It may be a competitor, it may be an ad that has nothing to do with my site topic, it may be a misleading ad, it may be an ad for an MFA site, etc. I think Google can learn a lot just by knowing why certain advertiser URL's are rejected by publishers.



 3:58 am on Nov 20, 2008 (gmt 0)

more elaborate tools to block unwanted ads/advertisers such as "block this advertiser account"

I too would like the ability to block all ads from a specific advertiser.


 4:09 am on Nov 20, 2008 (gmt 0)

I would like to re-iterate more channels, big fan of that.


 4:53 am on Nov 20, 2008 (gmt 0)

The ability to block an ad from all of my sites or just one or two of my sites.


 5:50 am on Nov 20, 2008 (gmt 0)

- Minimum CPC per ad
- Bigger, better filter (keywords, domains, advertisers)
- Better stats


 6:26 am on Nov 20, 2008 (gmt 0)

My TOP 5 priority:

1: keyword filter - do not display ads that match keywords "dating". (e.g. I have pages related to chat, but it's mostly for teens who do not want to see adult dating ads, it's a waste of my impressions)
2: keyword filter
3: keyword filter
4: keyword filter
5: keyword filter

This would make ads on publishers sites more relevant, give publishers more revenue and make advertisers target more relevant content.


 6:44 am on Nov 20, 2008 (gmt 0)

For me as well, more channels, please.


 7:06 am on Nov 20, 2008 (gmt 0)

more channels, or sooner roll out of adsense-admanager integration.

from what i understand the integration will be even more beneficial than more channels would be.

it appears that only a few people so far have been given the invite - anxiously awaiting ours.


 8:02 am on Nov 20, 2008 (gmt 0)

Two points about the appearance of ads:

1. Fill each ad slot with the number of ads it was designed for.
It's like shouting at visitors and breaks site design when a big rectangle only contains two ads and even more annoying when you see the small arrows below the ads just to realize that there are enough ads to fill the space completely.

2. Customizable fonts, at least within a certain range (ok, you seem to work on that [webmasterworld.com] already).
This would give a better optical integration (not talking about 'blending' here) on certain sites and could also help fighting ad blindness because right now each ad across the internet looks the same.


 11:11 am on Nov 20, 2008 (gmt 0)

!. Ability to set minimum CPC per ad

2. Unlimited filter by keywords, domains, advertisers, ip address

If Possible:
Better stats - Would like to see what is displaying in real time for different regions within countries and comprehensive stats for these ads.


 11:11 am on Nov 20, 2008 (gmt 0)

Custom fonts


 11:23 am on Nov 20, 2008 (gmt 0)

More filtering options, as others have said, by advertisor account, keyword (though perhaps we could also input keywords we think our site is relevant to, though this would need some form of human verification)

Letting us add our own adverts into the adsense system that appear within ad blocks (not replacing the entire ad block), say I have an affiliate account with a widget provider, and the adsense system thinks that a ad should appear for the widget provider, instead of displaying an adwords PPC'ers account for the provider, show mine instead. While that is not relevant to every site, for those of us with forums it could prove beneficial. (yeah I could setup a adwords account to do this, but then I would be bidding against other adwords account users on my own site)

In theory minimum CPC could be set using ad manager, though not tried/tested/compared results.


 1:15 pm on Nov 20, 2008 (gmt 0)

Minimum EPC
Report time stamp
Smart pricing information
Removal of fraudulent clicks from CTR
Regular ASA participation advising why specific requests are not feasible


 1:54 pm on Nov 20, 2008 (gmt 0)

Here is some essential background reading to take home for the weekend ASA:

July 2005

Nov 2005

Jan 2006

May 2006

June 2006

Nov 2006

Nov 2007

Dec 2007

Mar 2008

Mar 2008

Apr 2008

May 2008


 2:22 pm on Nov 20, 2008 (gmt 0)

I've been puzzled by this need for a larger ad filter for a long time and this thread has finally piqued my curiosity, I just visited dozens of my pages and carefully examined hundreds of ads and found only a few that weren't reputable names that I didn't recognize and even those did not turn out to be "junk ads" or sites that compete with mine. I have had only two URL's in my filter since the beginning.

I guess some sectors have plenty of good ad inventory.

I will add smart pricing information to my wish list, but I won't be holding my breath on that one.

corrected typo in edit

[edited by: OnlyToday at 2:28 pm (utc) on Nov. 20, 2008]


 8:59 pm on Nov 20, 2008 (gmt 0)

1. Font control (at least prevent Google from changing the font size randomly).

2. Honor the ad format the publisher chooses (the number of ads within the ad unit).

3. Show per-channel conversion rates and Smart Pricing status (so we can remove ads from poorly-converting pages).

4. Keyword-based filter (your human/bot editors miss a lot of illegal content; yes, illegal in the US).

5. Block by advertiser ID

[edited by: true_INFP at 9:05 pm (utc) on Nov. 20, 2008]

This 306 message thread spans 11 pages: 306 ( [1] 2 3 4 5 6 7 8 9 ... 11 > >
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