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Google AdSense Forum

Do you make a good fraction of AdSense Profit from Google Search?
makes a little sense

 4:15 am on Aug 12, 2008 (gmt 0)

I was curious if any of you make a good portion of profits from your search code using Google Search. Honestly, I only have it on my main page, but I'm thinking about putting the convenience on most of my pages.

What do you think?



 5:35 am on Aug 12, 2008 (gmt 0)

I make very little money from Google search. I put it on every page and it accounts for 1.5% of my adsense earnings. The CTR and the eCPM are the same as the rest of my site if anyone uses the search, but very few visitors use it. I don't think it's worth the real estate...but I've been too lazy to remove it.


 5:39 am on Aug 12, 2008 (gmt 0)

I'm using the CSE version and haven't seen a reason to switch to the new AdSense version. I'm only using it on my main site and have the results restricted to those belonging to that site. Overall, it contributes around 15% of total earnings. I'd still use it if it didn't earn anything because I consider it a service to my visitors.

Eventually I may try the AdSense version on other sites. I just haven't found the time to give it a try.


 5:47 am on Aug 12, 2008 (gmt 0)

These days, about a quarter of my AdSense revenues come from search. The number of queries isn't huge, but CTR and eCPM are phenomenal.


 1:09 pm on Aug 12, 2008 (gmt 0)

I trialled search on my site but didn't get a penny. Ended up replacing it with an ad block.


 1:32 pm on Aug 12, 2008 (gmt 0)

The reason to put search on your website is to help your readers find more pages on your website. The longer they stay and read more articles the more is your stickiness, which in the long term, creates more value.


 2:08 pm on Aug 12, 2008 (gmt 0)

It used to be a good EPC, but recently it is worst than ads block.


 8:16 pm on Aug 12, 2008 (gmt 0)

I actually do pretty well with the Google Adsense search (I use it through CSE though).

If you have a site with a lot of informational content that is not always easy to find, then it can be worthwhile.


 10:27 pm on Aug 12, 2008 (gmt 0)

I use it as a site search, and I also have some sites built around custom search engines as a tool for specific niches. I'd say it's around a quarter to a third of my total AdSense earnings.


 3:00 am on Aug 13, 2008 (gmt 0)

I've had previously deployed it on a couple of pages the result was a low ctr and a very low payout.


 4:30 am on Aug 13, 2008 (gmt 0)

Regular AdSense for search = $0 income

The Custom Search Engine (used with your AdSense code through the interface -- can't remember how I set it up!) = $$$ GOOD income :-)


 5:06 am on Aug 13, 2008 (gmt 0)

Feast for some, famine for others--just like AdSense for Content. It just goes to show that every site is different, and there's no substitute for testing in your own real-world environment.

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