|How Cheating affects the innocent|
Just thought I'd pass this on since I'm in both adsense and adwords. I just started a campaign in adwords with content network turned on, in addition to having a wider than usual geo area included, since it's a new site, and I'm doing the branding type thing.
So, I wake up and check my reports, and I discover a number of clicks from a particular blog on blogspot, and all from a particular country (which is well represented here, and has a large population, but a somewhat suspect adsense reputation).
They are fraudulent. Fine. So, here's the point. What I do IMMEDIATELY, is a) turn off blogspot as a site for my ads, and b) exclude the entire country. If I get a few more fraud clicks, I'll disable the entire content network.
If you have a legit blogspot site, or you focus on that country, guess what. Sorry, it's business. Can't afford to lose money.
Next time you wonder how fraud affects you, consider how it affects the innocent.